BECAUSE THEY MATTER Trademark

Trademark Overview


On Tuesday, March 29, 2022, a trademark application was filed for BECAUSE THEY MATTER with the United States Patent and Trademark Office. The USPTO has given the BECAUSE THEY MATTER trademark a serial number of 97335713. The federal status of this trademark filing is REGISTERED as of Tuesday, May 20, 2025. This trademark is owned by Second Chance Rescue Inc.. The BECAUSE THEY MATTER trademark is filed in the Leather Products, Clothing & Apparel Products, Personal, and Legal & Social Services categories with the following description:

Haversacks; Pocketbooks; Satchels; All-purpose athletic bags; Clutch bags; Dog shoes; Reusable shopping bags; Waist pouches; Pet clothing for Animal apparel; Animal carriers; Animal carriers worn on the body; Animal covers; Animal leashes; Backpacks; Baby backpacks; Backpacks for carrying babies; Backpacks for pets; Backpacks, book bags, sports bags, bum bags, wallets and handbags; Baggage tags; Bags for carrying animals; Bags for carrying pets; Barrel bags; Beach bags; Beach bags; Book bags; Bow tie collars for pets; Canvas shopping bags; Carry-on bags; Carryalls; Cat collars; Change purses; Clothing for animals; Clothing for dogs; Clothing for domestic pets; Clothing for pets; Coats for dogs; Coin purses; Coin purses, not of precious metals; Collars for animals; Collars for pets; Collars for pets bearing medical information; Courier bags; Covers for animals; Credit card wallets; Dog apparel; Dog clothing; Dog coats; Dog collars; Dog collars and leads; Dog leads; Dog leashes; Dog shoe...

Shorts; Sweaters; Babies' pants; Cap visors; Caps with visors; Hats; Hoodies; Jackets; Jerseys; Polo shirts; Socks; Sweatshirts; sweatpants; T-shirts; Warm up outfits; Cloth bibs; Flip-flops for use as footwear, shoes; combination shirt and pants bodysuits for babies ; Rain jackets

Animal rescue services, namely, arranging for the adoption of rescued animals; Animal protection services in the nature of a humane society, namely, providing care in the nature of physical protection and adoption for rescued animals; providing fostering and adoption services for animals; providing information concerning animal adoption
because they matter

General Information


Serial Number97335713
Word MarkBECAUSE THEY MATTER
Filing DateTuesday, March 29, 2022
Status700 - REGISTERED
Status DateTuesday, May 20, 2025
Registration Number7803852
Registration DateTuesday, May 20, 2025
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, February 21, 2023

Trademark Statements


Goods and ServicesHaversacks; Pocketbooks; Satchels; All-purpose athletic bags; Clutch bags; Dog shoes; Reusable shopping bags; Waist pouches; Pet clothing for Animal apparel; Animal carriers; Animal carriers worn on the body; Animal covers; Animal leashes; Backpacks; Baby backpacks; Backpacks for carrying babies; Backpacks for pets; Backpacks, book bags, sports bags, bum bags, wallets and handbags; Baggage tags; Bags for carrying animals; Bags for carrying pets; Barrel bags; Beach bags; Beach bags; Book bags; Bow tie collars for pets; Canvas shopping bags; Carry-on bags; Carryalls; Cat collars; Change purses; Clothing for animals; Clothing for dogs; Clothing for domestic pets; Clothing for pets; Coats for dogs; Coin purses; Coin purses, not of precious metals; Collars for animals; Collars for pets; Collars for pets bearing medical information; Courier bags; Covers for animals; Credit card wallets; Dog apparel; Dog clothing; Dog coats; Dog collars; Dog collars and leads; Dog leads; Dog leashes; Dog shoes; Drawstring bags; Duffel bags; Fanny packs; Garments for pets; Gym bags; Handbags, purses and wallets; Hip bags; Hip sacks; Key holders being key cases; Key wallets; Knap sacks; Knapsacks; Leather bags; Leather cases for keys; Leather credit card wallets; Leather handbags; Leather key cases; Leather luggage tags; Leather pouches; Leather purses; Messenger bags; Multi-purpose purses; Nail caps for dogs; Neckwear for dogs; Overnight bags; Pet accessories, namely, canvas, vinyl and leather pouches for holding disposable bags to place pet waste in; Pet accessories, namely, specially designed canvas, vinyl or leather bags attached to animal leashes for holding small items such as keys, credit cards, money or disposable bags for disposing of pet waste; Pet clothing; Pet hair bows; Pet hair ornaments; Pet tags specially adapted for attaching to pet leashes or collars; Pouches of leather; Purses; Purses and wallets; Raincoats for pet dogs; Rawhide chews for dogs; Ruck sacks; Rucksacks; Satchels; School backpacks; School bags; Shoulder bags; Sling bags; Small backpacks; Small bags for men; Small clutch purses; Small purses; Small rucksacks; Sport bags; Tote bags; Travel bags; Travelling bags; Wallets; and wallet inserts; Wallets with card compartments; Wallets, not of precious metal; Weekend bags; Wine bags with handles for carrying or holding wine; Wrist or ankle mounted wallets; Wristlet bags; Animal harnesses for dogs
Goods and ServicesShorts; Sweaters; Babies' pants; Cap visors; Caps with visors; Hats; Hoodies; Jackets; Jerseys; Polo shirts; Socks; Sweatshirts; sweatpants; T-shirts; Warm up outfits; Cloth bibs; Flip-flops for use as footwear, shoes; combination shirt and pants bodysuits for babies ; Rain jackets
Goods and ServicesAnimal rescue services, namely, arranging for the adoption of rescued animals; Animal protection services in the nature of a humane society, namely, providing care in the nature of physical protection and adoption for rescued animals; providing fostering and adoption services for animals; providing information concerning animal adoption

Classification Information


International Class018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery.
US Class Codes001, 002, 003, 022, 041
Class Status Code6 - Active
Class Status DateMonday, April 4, 2022
Primary Code018
First Use Anywhere DateSaturday, December 31, 2022
First Use In Commerce DateSaturday, December 31, 2022

International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateMonday, April 4, 2022
Primary Code025
First Use Anywhere DateSaturday, December 31, 2022
First Use In Commerce DateSaturday, December 31, 2022

International Class045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateMonday, April 4, 2022
Primary Code045
First Use Anywhere DateSaturday, December 31, 2022
First Use In Commerce DateSaturday, December 31, 2022

Trademark Owner History


Party NameSecond Chance Rescue Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressPlainview, NY 11803

Party NameSecond Chance Rescue Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressPlainview, NY 11803

Party NameSecond Chance Rescue Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressPlainview, NY 11803

Trademark Events


Event DateEvent Description
Tuesday, January 17, 2023EXAMINERS AMENDMENT E-MAILED
Friday, April 1, 2022NEW APPLICATION ENTERED
Monday, April 4, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, January 13, 2023ASSIGNED TO EXAMINER
Tuesday, January 17, 2023EXAMINERS AMENDMENT -WRITTEN
Tuesday, January 17, 2023NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, January 17, 2023EXAMINER'S AMENDMENT ENTERED
Tuesday, January 17, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, February 21, 2023PUBLISHED FOR OPPOSITION
Wednesday, February 1, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, October 20, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, May 20, 2024ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED
Tuesday, February 21, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, April 18, 2023NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, October 18, 2023SOU TEAS EXTENSION RECEIVED
Wednesday, October 18, 2023SOU EXTENSION 1 FILED
Wednesday, October 18, 2023SOU EXTENSION 1 GRANTED
Thursday, November 30, 2023ASSIGNED TO EXAMINER
Thursday, April 18, 2024SOU EXTENSION 2 FILED
Monday, May 20, 2024ABANDONMENT - NO USE STATEMENT FILED
Tuesday, May 21, 2024PETITION TO REVIVE-GRANTED
Tuesday, May 21, 2024TEAS PETITION TO REVIVE RECEIVED
Tuesday, May 21, 2024NOTICE OF REVIVAL - E-MAILED
Tuesday, May 21, 2024SOU EXTENSION RECEIVED WITH TEAS PETITION
Tuesday, May 21, 2024TEAS PETITION TO REVIVE RECEIVED
Monday, August 5, 2024SOU EXTENSION 2 GRANTED
Monday, August 5, 2024CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, August 5, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, October 18, 2024SOU TEAS EXTENSION RECEIVED
Friday, October 18, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, October 18, 2024SOU EXTENSION 3 FILED
Friday, April 18, 2025STATEMENT OF USE PROCESSING COMPLETE
Friday, October 18, 2024SOU EXTENSION 3 GRANTED
Friday, April 11, 2025USE AMENDMENT FILED
Friday, April 11, 2025TEAS STATEMENT OF USE RECEIVED
Monday, April 28, 2025ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Monday, April 28, 2025NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, May 20, 2025REGISTERED-PRINCIPAL REGISTER
Thursday, September 25, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, September 25, 2025TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Thursday, September 25, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, September 25, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, May 20, 2025NOTICE OF REGISTRATION CONFIRMATION EMAILED