Trademark Overview
On Thursday, April 9, 2026, a trademark application was filed for YESPAY with the United States Patent and Trademark Office. The USPTO has given the YESPAY trademark a serial number of 99754705. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Thursday, April 9, 2026. This trademark is owned by BW Gas & Convenience Holdings, LLC. The YESPAY trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising and Business and Retail Services categories with the following description:
Downloadable computer software for participating in, administering, and managing customer loyalty and rewards programs; downloadable software for customer loyalty program for acquiring, engaging and retaining customers; downloadable computer application software for mobile phones, namely, software for allowing users to perform payment transactions; downloadable payment software for electronic payment processing; downloadable online payment software for routing, verifying, integrating, processing and orchestrating electronic payments; downloadable software for managing and processing financial transactions; downloadable computer software for handling of financial transactions; downloadable software for processing electronic payments to and from others; downloadable software and applications for mobile devices for electronic payment processing, integration and orchestration; downloadable software in the nature of a mobile application for electronic payment processing, integration and orc...
Administration of a customer loyalty reward program providing free or discounted convenience store items, gasoline and car wash services; providing incentive award programs for customers through the issuance of customer loyalty cards