WHO'S YOUR ROCK? Trademark
Trademark Overview
On Friday, July 25, 2025, a trademark application was filed for WHO'S YOUR ROCK? with the United States Patent and Trademark Office. The USPTO has given the WHO'S YOUR ROCK? trademark a serial number of 99302521. The federal status of this trademark filing is APPROVED FOR PUBLICATION as of Monday, March 30, 2026. This trademark is owned by The Prudential Insurance Company of America. The WHO'S YOUR ROCK? trademark is filed in the Advertising, Business and Retail Services category with the following description:
Financial record-keeping for business purposes in the field of employee pension and retirement plans, employer benefit management plans, employee welfare benefit plans concerning insurance, finance, and absence management arrangements, and pension risk transfer and reinsurance services for liability and insurance risk management and regulatory compliance
General Information
| Serial Number | 99302521 |
| Word Mark | WHO'S YOUR ROCK? |
| Filing Date | Friday, July 25, 2025 |
| Status | 680 - APPROVED FOR PUBLICATION |
| Status Date | Monday, March 30, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Pseudo Mark | WHO IS YOUR ROCK |
| Goods and Services | Financial record-keeping for business purposes in the field of employee pension and retirement plans, employer benefit management plans, employee welfare benefit plans concerning insurance, finance, and absence management arrangements, and pension risk transfer and reinsurance services for liability and insurance risk management and regulatory compliance |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, July 25, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | The Prudential Insurance Company of America |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Newark, NJ 07102 US |
Trademark Events
| Event Date | Event Description |
| Friday, July 25, 2025 | NEW APPLICATION ENTERED |
| Friday, July 25, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, December 4, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, December 11, 2025 | ASSIGNED TO EXAMINER |
| Friday, January 16, 2026 | NON-FINAL ACTION WRITTEN |
| Friday, January 16, 2026 | NON-FINAL ACTION E-MAILED |
| Friday, January 16, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, March 11, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, March 11, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, March 11, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, March 30, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |