| Serial Number | 87726812 |
| Word Mark | WHOLE FOODS DIET APPROVED |
| Filing Date | Tuesday, December 19, 2017 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, October 22, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 22, 2024 |
| Goods and Services | Educational services, namely, conducting classes, seminars and workshops in the fields of cooking, nutrition, food, wellness, and lifestyle; providing a website featuring blogs and non-downloadable publications in the nature of articles and videos in the fields of cooking, nutrition, grocery shopping, environmental issues, conservation, food, wine, health, and wellness |
| Description of Mark | The mark consists of the words "WHOLE FOODS DIET" in stylized font stacked above the word "APPROVED" in larger block letters. and the "V" is replaced with a stylized depiction of a two-pronged leaf in which the right prong is wider and extends further upwards, representing a check mark. The wording "WHOLE FOODS DIET" appears to the left of the leaf "V". |
| Pseudo Mark | WHOLE FOODS DIET APPROVED |
| Section 2(f) Limitation Statement | as to "WHOLE FOODS" |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Retail grocery store services; supermarkets; retail bakery shops; retail delicatessen services; retail store services featuring a wide variety of consumer goods of others; Promoting public awareness in the fields of nutrition and proper diet; Retail supermarket and grocery store services featuring a product navigation system that enables customers to find and buy products having characteristics of interest to them; promoting the goods and services of others; computerized on-line ordering featuring general consumer merchandise; on-line retail store services featuring a wide variety of consumer goods of others; retail and on-line grocery store services featuring home delivery service; on-line retail gift shops; providing consumer information on-line relating to money saving tips, food, beverages, recipes, and shopping; promoting public awareness of healthy lifestyle choices and practices; retail grocery store services featuring a customer loyalty rewards program for shoppers; administration of customer loyalty program services which enable participants to obtain discounts on goods and services, discounted shipping, expedited shipping and early access to sales events; customer loyalty program services featuring rewards in the form of discounted shipping services; administration of a discount program enabling participants to obtain discounts on goods and services, discounted shipping, expedited shipping and early access to sales events; retail store services featuring food, beverages, natural plants and flowers, clothing, furniture, stationary, pet food, cosmetics, alcohol, seeds, footwear, household or kitchen utensils and containers, combs and sponges, dishes, household linens, oven mitts, bleaching preparations and other substances for laundry use, cleaning, polishing, scouring and abrasive preparations, soaps, perfumery, essential oils, hair lotions, vitamins, dietary supplements, homeopathic medicines, food for babies, featuring a discount program enabling participants to obtain discounts on shipping services through use of a discount membership program and variable rate shipping program |
| Goods and Services | Providing information online relating to nutrition and proper diet, health, wellness, and improved daily living and lifestyle practices to enhance health; providing information, news and commentary in the fields of nutrition, diet, health, wellness, and improved daily living and lifestyle practices to enhance health |
| NOT AVAILABLE | "FOODS", "DIET", AND "APPROVED" |
| Goods and Services | Restaurant services; take-out restaurant services; catering services; cafe services; tea bars; coffee shop and coffee bar services; bar services |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 5, 2018 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 5, 2018 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 5, 2018 |
| Primary Code | 043 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 5, 2018 |
| Primary Code | 044 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | WHOLE FOODS MARKET IP, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | AUSTIN, TX 78703 |
| Party Name | WHOLE FOODS MARKET IP, INC. |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 03 - Corporation |
| Address | AUSTIN, TX 78703 |
| Party Name | Whole Foods Market IP, L.P. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 13 - Limited Partnership |
| Address | Austin, TX 78703 |
| Event Date | Event Description |
| Friday, January 5, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, December 22, 2017 | NEW APPLICATION ENTERED |
| Tuesday, March 20, 2018 | ASSIGNED TO EXAMINER |
| Saturday, January 6, 2018 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, March 26, 2018 | NON-FINAL ACTION E-MAILED |
| Monday, March 26, 2018 | NON-FINAL ACTION WRITTEN |
| Monday, March 26, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, September 25, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, September 26, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, October 18, 2018 | SUSPENSION LETTER WRITTEN |
| Tuesday, September 25, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, October 18, 2018 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Thursday, October 18, 2018 | LETTER OF SUSPENSION E-MAILED |
| Thursday, May 30, 2019 | REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED |
| Monday, June 24, 2019 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, December 5, 2019 | REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED |
| Thursday, May 23, 2019 | ASSIGNED TO LIE |
| Monday, February 1, 2021 | REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED |
| Wednesday, June 17, 2020 | REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED |
| Wednesday, November 10, 2021 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Thursday, September 9, 2021 | REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED |
| Friday, November 12, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, November 12, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, November 12, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, March 17, 2022 | REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED |
| Thursday, March 17, 2022 | ASSIGNED TO EXAMINER |
| Wednesday, September 14, 2022 | REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED |
| Monday, September 11, 2023 | REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED |
| Tuesday, March 14, 2023 | REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED |
| Monday, March 11, 2024 | NON-FINAL ACTION WRITTEN |
| Monday, March 11, 2024 | NON-FINAL ACTION E-MAILED |
| Monday, March 11, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, March 11, 2024 | SUSPENSION CHECKED - TO ATTORNEY FOR ACTION |
| Tuesday, June 11, 2024 | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED |
| Tuesday, June 11, 2024 | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED |
| Wednesday, September 11, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, September 11, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, September 11, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, September 12, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 2, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 22, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 22, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |