WE LOVE IT! Trademark

Trademark Overview


On Tuesday, June 23, 2009, a trademark application was filed for WE LOVE IT! with the United States Patent and Trademark Office. The USPTO has given the WE LOVE IT! trademark a serial number of 77766153. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, August 28, 2020. This trademark is owned by Fleet Wholesale Supply Co., Inc.. The WE LOVE IT! trademark is filed in the Advertising, Business and Retail Services category with the following description:

Retail store services featuring hardware, home improvement items, tools, plumbing supplies, sporting goods, hunting equipment, farm and livestock supplies, lawn and garden items, automotive items, housewares, toys, clothing, footwear, food, beverages, pet care products, electronic goods, photographic equipment, and recreational vehicles
we love it!

General Information


Serial Number77766153
Word MarkWE LOVE IT!
Filing DateTuesday, June 23, 2009
Status710 - CANCELLED - SECTION 8
Status DateFriday, August 28, 2020
Registration Number3742286
Registration DateTuesday, January 26, 2010
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 10, 2009

Trademark Statements


Goods and ServicesRetail store services featuring hardware, home improvement items, tools, plumbing supplies, sporting goods, hunting equipment, farm and livestock supplies, lawn and garden items, automotive items, housewares, toys, clothing, footwear, food, beverages, pet care products, electronic goods, photographic equipment, and recreational vehicles

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, August 28, 2020
Primary Code035
First Use Anywhere DateMonday, June 1, 2009
First Use In Commerce DateMonday, June 1, 2009

Trademark Owner History


Party NameFLEET FARM WHOLESALE SUPPLY CO. LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressAPPLETON, WI 54914

Party NameFleet Wholesale Supply Co., Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressAppleton, WI 54914

Party NameFleet Wholesale Supply Co., Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressAppleton, WI 54912

Party NameFleet Wholesale Supply Co., Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressAppleton, WI 54912

Trademark Events


Event DateEvent Description
Thursday, June 23, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, February 4, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, August 28, 2020CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Tuesday, January 21, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, January 21, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, February 13, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Saturday, January 26, 2019COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, October 31, 2018ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, May 23, 2018ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, May 23, 2018TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, May 25, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Saturday, March 26, 2016NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, March 26, 2016REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, March 26, 2016CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, March 16, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, March 9, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, January 25, 2016TEAS SECTION 8 & 15 RECEIVED
Tuesday, January 26, 2010REGISTERED-PRINCIPAL REGISTER
Tuesday, November 10, 2009OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, November 10, 2009PUBLISHED FOR OPPOSITION
Friday, October 2, 2009LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, October 2, 2009ASSIGNED TO LIE
Monday, September 21, 2009APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, September 21, 2009ASSIGNED TO EXAMINER
Friday, June 26, 2009NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Friday, June 26, 2009NEW APPLICATION ENTERED IN TRAM