WATERMELON FOR SHORE Trademark
Trademark Overview
On Friday, May 22, 2026, a trademark application was filed for WATERMELON FOR SHORE with the United States Patent and Trademark Office. The USPTO has given the WATERMELON FOR SHORE trademark a serial number of 99840575. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, May 22, 2026. This trademark is owned by e.l.f. Cosmetics, Inc.. The WATERMELON FOR SHORE trademark is filed in the Cosmetics & Cleaning Products and Pharmaceutical Products categories with the following description:
Hand sanitizing preparations; Medicated skin care preparations; Acne treatment preparations
Cosmetics; Non-medicated skin care preparations; Non-medicated skin care preparation, namely, body mist; Non-medicated hair mists; Face mists being non-medicated skin care preparations; Body oil; Lip stains; Skin care preparations, namely, body balm; Makeup setting sprays; Make-up primer
General Information
| Serial Number | 99840575 |
| Word Mark | WATERMELON FOR SHORE |
| Filing Date | Friday, May 22, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Friday, May 22, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Hand sanitizing preparations; Medicated skin care preparations; Acne treatment preparations |
| Pseudo Mark | WATERMELON FOR SURE |
| Goods and Services | Cosmetics; Non-medicated skin care preparations; Non-medicated skin care preparation, namely, body mist; Non-medicated hair mists; Face mists being non-medicated skin care preparations; Body oil; Lip stains; Skin care preparations, namely, body balm; Makeup setting sprays; Make-up primer |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, May 22, 2026 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides. |
| US Class Codes | 005, 006, 018, 044, 046, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, May 22, 2026 |
| Primary Code | 005 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | e.l.f. Cosmetics, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Oakland, CA 94607
US |
Trademark Events
| Event Date | Event Description |
| Friday, May 22, 2026 | NEW APPLICATION ENTERED |
| Friday, May 22, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, May 22, 2026 | APPLICATION FILING RECEIPT MAILED |
