TRUHERO Trademark

Trademark Overview


On Wednesday, August 30, 2023, a trademark application was filed for TRUHERO with the United States Patent and Trademark Office. The USPTO has given the TRUHERO trademark a serial number of 98157482. The federal status of this trademark filing is FIRST EXTENSION - GRANTED as of Thursday, May 8, 2025. This trademark is owned by United Credit Union. The TRUHERO trademark is filed in the Education & Entertainment Services category with the following description:

Awards program for major corporations and individuals who have made significant charitable contributions; Providing recognition and incentives by the way of awards and contests to demonstrate excellence in the field of making a difference in the community; Providing recognition and incentives by the way of awards to demonstrate excellence in the field of making a difference in the community

General Information


Serial Number98157482
Word MarkTRUHERO
Filing DateWednesday, August 30, 2023
Status730 - FIRST EXTENSION - GRANTED
Status DateThursday, May 8, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 11, 2024

Trademark Statements


Goods and ServicesAwards program for major corporations and individuals who have made significant charitable contributions; Providing recognition and incentives by the way of awards and contests to demonstrate excellence in the field of making a difference in the community; Providing recognition and incentives by the way of awards to demonstrate excellence in the field of making a difference in the community
Pseudo MarkTRU HERO; TRUE HERO

Classification Information


International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, August 30, 2023
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameVICINITY CREDIT UNION
Party Type21 - New Owner After Publication
Legal Entity Type99 - Other
AddressCHICAGO, IL 60632

Party NameUnited Credit Union
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressChicago, IL 60632

Party NameUnited Credit Union
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressChicago, IL 60632

Trademark Events


Event DateEvent Description
Wednesday, August 30, 2023NEW APPLICATION ENTERED
Thursday, November 9, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, May 3, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, April 29, 2024ASSIGNED TO EXAMINER
Wednesday, May 22, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, June 11, 2024PUBLISHED FOR OPPOSITION
Thursday, February 20, 2025NOTICE OF REVIVAL - E-MAILED
Thursday, February 20, 2025PETITION TO REVIVE-GRANTED
Thursday, February 20, 2025TEAS PETITION TO REVIVE RECEIVED
Thursday, February 20, 2025SOU EXTENSION RECEIVED WITH TEAS PETITION
Friday, February 21, 2025NOTICE OF REVIVAL - E-MAILED
Friday, February 21, 2025TEAS PETITION TO REVIVE RECEIVED
Friday, February 21, 2025PETITION TO REVIVE-GRANTED
Tuesday, June 11, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, August 6, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, February 6, 2025SOU EXTENSION 1 FILED
Friday, February 21, 2025SOU EXTENSION RECEIVED WITH TEAS PETITION
Wednesday, February 26, 2025AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, May 7, 2025CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, May 8, 2025SOU EXTENSION 1 GRANTED
Friday, May 9, 2025NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED