| Serial Number | 90510031 |
| Word Mark | THE RIDE. THE ROAR. THE RALLY. |
| Filing Date | Thursday, February 4, 2021 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, October 4, 2022 |
| Registration Number | 6867322 |
| Registration Date | Tuesday, October 4, 2022 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, November 30, 2021 |
| Goods and Services | Entertainment services in the nature of organizing, conducting, and operating motorcycle rallies; organizing community events featuring a motorcycle rally; special event planning services for motorcycle rallies and community celebrations |
| Goods and Services | Promoting business, economic development, recreation and tourism in and around Sturgis, South Dakota; promotional sponsorship of events, namely, motorcycle rallies, exhibits, and competitions |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, May 7, 2021 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, May 13, 2021 |
| First Use In Commerce Date | Thursday, May 13, 2021 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, May 7, 2021 |
| Primary Code | 041 |
| First Use Anywhere Date | Thursday, May 13, 2021 |
| First Use In Commerce Date | Thursday, May 13, 2021 |
| Party Name | City of Sturgis |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Sturgis, SD 57785 |
| Party Name | City of Sturgis |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Sturgis, SD 57785 |
| Party Name | City of Sturgis |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Sturgis, SD 57785 |
| Event Date | Event Description |
| Tuesday, October 4, 2022 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, October 4, 2022 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 30, 2022 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Monday, August 29, 2022 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Friday, July 29, 2022 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, July 12, 2022 | USE AMENDMENT FILED |
| Thursday, July 28, 2022 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, July 12, 2022 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, January 25, 2022 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, November 30, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 30, 2021 | PUBLISHED FOR OPPOSITION |
| Wednesday, November 10, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, October 21, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, October 21, 2021 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, October 21, 2021 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, October 21, 2021 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, October 21, 2021 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, September 8, 2021 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, September 8, 2021 | NON-FINAL ACTION E-MAILED |
| Wednesday, September 8, 2021 | NON-FINAL ACTION WRITTEN |
| Friday, August 27, 2021 | ASSIGNED TO EXAMINER |
| Friday, May 7, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Tuesday, February 23, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, February 23, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, February 23, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, February 8, 2021 | NEW APPLICATION ENTERED IN TRAM |