THE LEGEND OF HEI Trademark

Trademark Overview


On Thursday, October 19, 2023, a trademark application was filed for THE LEGEND OF HEI with the United States Patent and Trademark Office. The USPTO has given the THE LEGEND OF HEI trademark a serial number of 79388017. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, January 28, 2025. This trademark is owned by Beijing HMCH Anime Co., Ltd.. The THE LEGEND OF HEI trademark is filed in the Paper & Printed Material Products, Leather Products, Clothing & Apparel Products, Toys & Sporting Goods Products, Staple Food Products, and Education & Entertainment Services categories with the following description:

Tea; tea-based beverages; sandwiches; rice-based snack food; cereal-based snack food; ice cream; frozen yogurt being confectionery ices; cocoa beverages with milk; coffee beverages with milk; baozi; chewing gum; cocoa; coffee; sushi; chocolate; dessert puddings; pasta; confectionery made of sugar; rice; pastries; sugar; pancakes; honey; condiments, namely, ketchup; bread; bread rolls; noodles; wheat flour; jiaozi; biscuits

Modelling for artists; production of radio and television programmes; radio entertainment, namely, providing an ongoing radio program in the field of pop culture; production of television shows; cinema presentations in the nature of cinema theaters; television entertainment, namely, providing an ongoing television program in the field of animation; translation; layout services, other than for advertising purposes; film production, other than advertising films; scriptwriting, other than for advertising purposes; entertainment services, namely, providing karaoke facilities; karaoke lounge services; providing recreation facilities; entertainer services, namely, live, televised and movie appearances by a professional entertainer; health club services in the nature of personal health and fitness training; conducting guided tours of museums; organization of fashion shows for entertainment purposes; lending library services; zoological garden services; arranging and conducting of training wor...

School bags; notecases being business card cases; handbags; suitcases; travelling bags; leatherware travelling sets in the nature of garment bags for travel; travelling trunks; rucksacks; luggage tags; net bags for shopping; bags for sports; key cases; pocket wallets; leather straps; umbrellas; clothing for pets

Machines for physical exercises; apparatus for electronic games adapted for use with an external display screen or monitor; amusement machines, automatic and coin-operated; darts; roller skates; puppets; jigsaw puzzles; toy scale model kits; carnival masks; dolls; dolls' clothes; dolls' rooms; toy drones; toy robots; teddy bears; toy vehicles; body-building apparatus

Printed books in the field of animation; printed holiday cards; printed matter, namely, newspapers; printed postcards; printed song books; printed notebooks; printed greeting cards; collectible printed trading cards, other than for games; writing instruments; gummed tape for stationery use; writing cases specially adapted for writing instruments; pen cases; paper; towels of paper; handkerchiefs of paper

Uniforms; masquerade costumes; aprons being clothing; headbands being clothing; gloves being clothing; muffs being clothing; mantillas; shawls; ponchos; beach clothes, namely, swim trunks; bathing suits; pyjamas; foundation garment girdles; bibs, not of paper
the legend of hei

General Information


Serial Number79388017
Word MarkTHE LEGEND OF HEI
Filing DateThursday, October 19, 2023
Status686 - PUBLISHED FOR OPPOSITION
Status DateTuesday, January 28, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, January 28, 2025

Trademark Statements


Goods and ServicesTea; tea-based beverages; sandwiches; rice-based snack food; cereal-based snack food; ice cream; frozen yogurt being confectionery ices; cocoa beverages with milk; coffee beverages with milk; baozi; chewing gum; cocoa; coffee; sushi; chocolate; dessert puddings; pasta; confectionery made of sugar; rice; pastries; sugar; pancakes; honey; condiments, namely, ketchup; bread; bread rolls; noodles; wheat flour; jiaozi; biscuits
Goods and ServicesModelling for artists; production of radio and television programmes; radio entertainment, namely, providing an ongoing radio program in the field of pop culture; production of television shows; cinema presentations in the nature of cinema theaters; television entertainment, namely, providing an ongoing television program in the field of animation; translation; layout services, other than for advertising purposes; film production, other than advertising films; scriptwriting, other than for advertising purposes; entertainment services, namely, providing karaoke facilities; karaoke lounge services; providing recreation facilities; entertainer services, namely, live, televised and movie appearances by a professional entertainer; health club services in the nature of personal health and fitness training; conducting guided tours of museums; organization of fashion shows for entertainment purposes; lending library services; zoological garden services; arranging and conducting of training workshops in the field of art; arranging and conducting of colloquiums in the field of art; teaching in the field of art; mobile library services; organization of exhibitions for cultural or educational purposes; organization of live impresario shows for entertainment purposes; coaching being training in the field of art
Description of MarkThe mark consists of five stylized Chinese characters above the wording "THE LEGEND OF HEI" in stylized font.
NOT AVAILABLEThe transliteration of the non-Latin characters in the mark is "LUO XIAO HEI ZHAN JI" and this means "THE LEGEND OF LUOXIAOHEI" in English.
Goods and ServicesSchool bags; notecases being business card cases; handbags; suitcases; travelling bags; leatherware travelling sets in the nature of garment bags for travel; travelling trunks; rucksacks; luggage tags; net bags for shopping; bags for sports; key cases; pocket wallets; leather straps; umbrellas; clothing for pets
Goods and ServicesMachines for physical exercises; apparatus for electronic games adapted for use with an external display screen or monitor; amusement machines, automatic and coin-operated; darts; roller skates; puppets; jigsaw puzzles; toy scale model kits; carnival masks; dolls; dolls' clothes; dolls' rooms; toy drones; toy robots; teddy bears; toy vehicles; body-building apparatus
Goods and ServicesPrinted books in the field of animation; printed holiday cards; printed matter, namely, newspapers; printed postcards; printed song books; printed notebooks; printed greeting cards; collectible printed trading cards, other than for games; writing instruments; gummed tape for stationery use; writing cases specially adapted for writing instruments; pen cases; paper; towels of paper; handkerchiefs of paper
Goods and ServicesUniforms; masquerade costumes; aprons being clothing; headbands being clothing; gloves being clothing; muffs being clothing; mantillas; shawls; ponchos; beach clothes, namely, swim trunks; bathing suits; pyjamas; foundation garment girdles; bibs, not of paper

Classification Information


International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateWednesday, February 7, 2024
Primary Code016
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery.
US Class Codes001, 002, 003, 022, 041
Class Status Code6 - Active
Class Status DateWednesday, February 7, 2024
Primary Code018
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateWednesday, February 7, 2024
Primary Code025
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes022, 023, 038, 050
Class Status Code6 - Active
Class Status DateWednesday, February 7, 2024
Primary Code028
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateWednesday, February 7, 2024
Primary Code030
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, February 7, 2024
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameBeijing HMCH Anime Co., Ltd.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBeijing
CN

Party NameBeijing HMCH Anime Co., Ltd.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBeijing
CN

Trademark Events


Event DateEvent Description
Thursday, January 25, 2024SN ASSIGNED FOR SECT 66A APPL FROM IB
Monday, February 5, 2024LIMITATION FROM ORIGINAL APPLICATION ENTERED
Wednesday, February 7, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, February 13, 2024APPLICATION FILING RECEIPT MAILED
Tuesday, June 4, 2024ASSIGNED TO EXAMINER
Friday, June 7, 2024NON-FINAL ACTION WRITTEN
Saturday, June 15, 2024NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Tuesday, July 2, 2024NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Tuesday, July 2, 2024REFUSAL PROCESSED BY MPU
Sunday, July 21, 2024REFUSAL PROCESSED BY IB
Monday, December 16, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, December 16, 2024TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, December 17, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, January 6, 2025APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 22, 2025NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 28, 2025PUBLISHED FOR OPPOSITION
Tuesday, January 28, 2025OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED