THE CHEESECAKE FACTORY Trademark

Trademark Overview


On Thursday, October 7, 1999, a trademark application was filed for THE CHEESECAKE FACTORY with the United States Patent and Trademark Office. The USPTO has given the THE CHEESECAKE FACTORY trademark a serial number of 75817365. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, May 21, 2021. This trademark is owned by The Cheesecake Factory Incorporated. The THE CHEESECAKE FACTORY trademark is filed in the Houseware & Glass Products, Clothing & Apparel Products, Lace, Ribbons, Embroidery & Fancy Goods, Staple Food Products, and Computer & Software Services & Scientific Services categories with the following description:

Food products, namely, cakes, cheesecakes and bakery products and goods

Novelty goods, namely, ornamental pins

Clothing, namely, t-shirts and hats

Beverage glassware

Restaurant services
the cheesecake factory

General Information


Serial Number75817365
Word MarkTHE CHEESECAKE FACTORY
Filing DateThursday, October 7, 1999
Status800 - REGISTERED AND RENEWED
Status DateFriday, May 21, 2021
Registration Number2412280
Registration DateTuesday, December 12, 2000
Mark Drawing5T07 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, September 19, 2000

Trademark Statements


Goods and ServicesFood products, namely, cakes, cheesecakes and bakery products and goods
Goods and ServicesNovelty goods, namely, ornamental pins
Goods and ServicesClothing, namely, t-shirts and hats
Goods and ServicesBeverage glassware
Disclaimer with Predetermined Text"CHEESECAKE"
Goods and ServicesRestaurant services

Classification Information


International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateWednesday, January 5, 2000
Primary Code021
First Use Anywhere DateWednesday, May 31, 1989
First Use In Commerce DateFriday, November 30, 1990

International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateWednesday, January 5, 2000
Primary Code025
First Use Anywhere DateWednesday, May 31, 1989
First Use In Commerce DateFriday, November 30, 1990

International Class026 - Lace and embroidery, ribbons and braid; buttons, hooks and eyes, pins and needles; artificial flowers.
US Class Codes037, 039, 040, 042, 050
Class Status Code6 - Active
Class Status DateWednesday, January 5, 2000
Primary Code026
First Use Anywhere DateWednesday, May 31, 1989
First Use In Commerce DateFriday, November 30, 1990

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateWednesday, January 5, 2000
Primary Code030
First Use Anywhere DateWednesday, May 31, 1989
First Use In Commerce DateFriday, November 30, 1990

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, January 5, 2000
Primary Code042
First Use Anywhere DateWednesday, May 31, 1989
First Use In Commerce DateFriday, November 30, 1990

Trademark Owner History


Party NameTCF CO. LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressCALABASAS, CA 91301

Party NameThe Cheesecake Factory Incorporated
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressCalabasas Hills, CA 91301

Party NameThe Cheesecake Factory Incorporated
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressCalabasas Hills, CA 91301

Party NameThe Cheesecake Factory Incorporated
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressCalabasas Hills, CA 91301

Trademark Events


Event DateEvent Description
Wednesday, June 29, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, May 21, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Friday, May 21, 2021REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Friday, May 21, 2021REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, May 19, 2021ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, May 17, 2021TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Tuesday, March 23, 2021POST REGISTRATION ACTION MAILED - SEC. 8 & 9
Thursday, March 4, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, November 24, 2020TEAS SECTION 8 & 9 RECEIVED
Thursday, December 12, 2019COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, February 18, 2011REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, February 18, 2011REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, February 17, 2011TEAS SECTION 8 & 9 RECEIVED
Thursday, February 17, 2011ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, February 17, 2011TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, January 5, 2011AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Saturday, February 3, 2007REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, February 2, 2007ASSIGNED TO PARALEGAL
Monday, December 4, 2006REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Monday, December 4, 2006PAPER RECEIVED
Monday, July 31, 2006CASE FILE IN TICRS
Monday, November 7, 2005TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, December 12, 2000REGISTERED-PRINCIPAL REGISTER
Tuesday, September 19, 2000PUBLISHED FOR OPPOSITION
Friday, August 18, 2000NOTICE OF PUBLICATION
Wednesday, June 7, 2000APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, April 11, 2000CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, February 11, 2000NON-FINAL ACTION MAILED
Thursday, February 10, 2000ASSIGNED TO EXAMINER