| Serial Number | 87132269 |
| Word Mark | TAKE IT UP A CRUNCH |
| Filing Date | Tuesday, August 9, 2016 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, April 30, 2019 |
| Registration Number | 5740168 |
| Registration Date | Tuesday, April 30, 2019 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, December 20, 2016 |
| Goods and Services | Potato-based snack foods |
| Goods and Services | Corn-based snack foods |
| International Class | 029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, August 12, 2016 |
| Primary Code | 029 |
| First Use Anywhere Date | Thursday, January 31, 2019 |
| First Use In Commerce Date | Thursday, January 31, 2019 |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, August 12, 2016 |
| Primary Code | 030 |
| First Use Anywhere Date | Thursday, January 31, 2019 |
| First Use In Commerce Date | Thursday, January 31, 2019 |
| Party Name | Frito-Lay North America, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Plano, TX 75024 |
| Party Name | Frito-Lay North America, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Plano, TX 75024 |
| Party Name | Frito-Lay North America, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Plano, TX 75024 |
| Event Date | Event Description |
| Tuesday, April 30, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, March 27, 2019 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, March 26, 2019 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Saturday, March 23, 2019 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, March 6, 2019 | USE AMENDMENT FILED |
| Saturday, March 23, 2019 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, March 6, 2019 | TEAS STATEMENT OF USE RECEIVED |
| Friday, February 8, 2019 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, February 6, 2019 | EXTENSION 4 GRANTED |
| Wednesday, February 6, 2019 | EXTENSION 4 FILED |
| Wednesday, February 6, 2019 | TEAS EXTENSION RECEIVED |
| Thursday, August 2, 2018 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Tuesday, July 31, 2018 | EXTENSION 3 GRANTED |
| Tuesday, July 31, 2018 | EXTENSION 3 FILED |
| Tuesday, July 31, 2018 | TEAS EXTENSION RECEIVED |
| Wednesday, February 14, 2018 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, February 12, 2018 | EXTENSION 2 GRANTED |
| Monday, February 12, 2018 | EXTENSION 2 FILED |
| Monday, February 12, 2018 | TEAS EXTENSION RECEIVED |
| Saturday, August 5, 2017 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, August 3, 2017 | EXTENSION 1 GRANTED |
| Thursday, August 3, 2017 | EXTENSION 1 FILED |
| Thursday, August 3, 2017 | TEAS EXTENSION RECEIVED |
| Tuesday, February 14, 2017 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, December 20, 2016 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 20, 2016 | PUBLISHED FOR OPPOSITION |
| Wednesday, November 30, 2016 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, November 9, 2016 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, November 9, 2016 | ASSIGNED TO EXAMINER |
| Friday, August 12, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Friday, August 12, 2016 | NEW APPLICATION ENTERED IN TRAM |