SUN VALLEY Trademark

Trademark Overview


On Wednesday, July 3, 2024, a trademark application was filed for SUN VALLEY with the United States Patent and Trademark Office. The USPTO has given the SUN VALLEY trademark a serial number of 98632450. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Monday, January 5, 2026. This trademark is owned by REH FINANCE COMPANY. The SUN VALLEY trademark is filed in the Metal Products, Computer & Software Products & Electrical & Scientific Products, Jewelry Products, Paper & Printed Material Products, Houseware & Glass Products, Clothing & Apparel Products, Lace, Ribbons, Embroidery & Fancy Goods, and Toys & Sporting Goods Products categories with the following description:

Sunglasses; lanyards for holding magnetic identity cards

Jewelry and pins being jewelry, namely, cloisonne pins, lapel pins, ornamental novelty pins, ornamental lapel pins, tie pins; Lanyards for holding keys

Textile patches for clothing

Stickers; Printed posters; Lanyards for name badge holders

Drinking glasses, namely, tumblers

Clothing, namely, t-shirts, shirts, sweatshirts, sweaters, coats, jackets, hats, baseball caps, beanies, headbands, neck gaiters, headwear, balaclavas, neckwear, face coverings being balacavas, sweatbands, bandanas, saharianes being balacavas, do rags for use as headwear, hoods

Goods made of metal, namely, metal bells

Sports equipment, namely, ski straps; cowbells being noisemakers
sun valley

General Information


Serial Number98632450
Word MarkSUN VALLEY
Filing DateWednesday, July 3, 2024
Status681 - PUBLICATION/ISSUE REVIEW COMPLETE
Status DateMonday, January 5, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, January 27, 2026

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesSunglasses; lanyards for holding magnetic identity cards
Goods and ServicesJewelry and pins being jewelry, namely, cloisonne pins, lapel pins, ornamental novelty pins, ornamental lapel pins, tie pins; Lanyards for holding keys
Goods and ServicesTextile patches for clothing
Description of MarkThe mark consists of the words "SUN VALLEY" in a stylized font.
Goods and ServicesStickers; Printed posters; Lanyards for name badge holders
Goods and ServicesDrinking glasses, namely, tumblers
Goods and ServicesClothing, namely, t-shirts, shirts, sweatshirts, sweaters, coats, jackets, hats, baseball caps, beanies, headbands, neck gaiters, headwear, balaclavas, neckwear, face coverings being balacavas, sweatbands, bandanas, saharianes being balacavas, do rags for use as headwear, hoods
Goods and ServicesGoods made of metal, namely, metal bells
Goods and ServicesSports equipment, namely, ski straps; cowbells being noisemakers

Classification Information


International Class006 - Common metals and their alloys; metal building materials; transportable buildings of metal; materials of metal for railway tracks; nonelectric cables and wires of common metal; ironmongery, small items of metal hardware; pipes and tubes of metal; safes; goods of common metal not included in other classes; ores.
US Class Codes002, 012, 013, 014, 023, 025, 050
Class Status Code6 - Active
Class Status DateWednesday, July 3, 2024
Primary Code006
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateWednesday, July 3, 2024
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class014 - Precious metals and their alloys and goods in precious metals or coated therewith, not included in other classes; jewelry, precious stones; horological and chronometric instruments.
US Class Codes002, 027, 028, 050
Class Status Code6 - Active
Class Status DateWednesday, July 3, 2024
Primary Code014
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateWednesday, July 3, 2024
Primary Code016
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateWednesday, July 3, 2024
Primary Code021
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateWednesday, July 3, 2024
Primary Code025
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class026 - Lace and embroidery, ribbons and braid; buttons, hooks and eyes, pins and needles; artificial flowers.
US Class Codes037, 039, 040, 042, 050
Class Status Code6 - Active
Class Status DateWednesday, July 3, 2024
Primary Code026
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes022, 023, 038, 050
Class Status Code6 - Active
Class Status DateWednesday, July 3, 2024
Primary Code028
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameREH FINANCE, LLC
Party Type11 - New Owner Before Publication
Legal Entity Type16 - Limited Liability Company
AddressCHEYENNE, WY 82009

Party NameREH FINANCE COMPANY
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSalt Lake City, UT 84102

Trademark Events


Event DateEvent Description
Wednesday, July 3, 2024NEW APPLICATION ENTERED
Monday, January 27, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, January 28, 2025ASSIGNED TO EXAMINER
Tuesday, February 4, 2025NON-FINAL ACTION WRITTEN
Tuesday, February 4, 2025NON-FINAL ACTION E-MAILED
Tuesday, February 4, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, April 30, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, April 30, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, May 1, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, May 28, 2025NON-FINAL ACTION WRITTEN
Wednesday, May 28, 2025NON-FINAL ACTION E-MAILED
Wednesday, May 28, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, August 28, 2025APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
Thursday, August 28, 2025APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
Wednesday, November 26, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, November 26, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, November 26, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, December 29, 2025EXAMINERS AMENDMENT -WRITTEN
Monday, December 29, 2025EXAMINERS AMENDMENT E-MAILED
Monday, December 29, 2025NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, December 29, 2025EXAMINER'S AMENDMENT ENTERED
Monday, December 29, 2025APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, December 30, 2025AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP