STRIVE Trademark

Trademark Overview


On Thursday, June 4, 2009, a trademark application was filed for STRIVE with the United States Patent and Trademark Office. The USPTO has given the STRIVE trademark a serial number of 77752377. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Thursday, December 7, 2017. This trademark is owned by Pivotal Brands Inc.. The STRIVE trademark is filed in the Pharmaceutical Products, Meat & Processed Food Products, and Light Beverage Products categories with the following description:

Bars, namely, food energy bars for use as a meal substitute, meal replacement bars, protein bars, and nutritionally complete meal substitute bars (all excluding ready-to-eat grain based food bars); dietary supplements, namely, meal replacement drink mixes, metabolites, and vitamins; dietary supplements, namely, dietary supplements in capsule form for promoting weight loss, and for use in the area of sports and athletic activities; fertility enhancement preparations for human use; fertility enhancement preparations for treating human sexual dysfunctions; food for medically restricted diets, namely, meal replacement powder mixes; additive food supplements, namely, dietary fiber, drink mixes used as a meal replacement, and soy supplements, namely, soy protein for use as a nutritional supplement in various powdered and ready-to-drink beverages; herbal supplements for the treatment of the musculoskeletal system, namely, cartilage injuries; herbal supplements, namely, vitamins; hormones, nam...

Protein for use as a food additive or food filler; protein powders for human consumption for use as a food additive

Powder, namely, powder used in the preparation of sports drinks; powder, namely, protein powder, with and without fortification, for use as a reconstituted liquid beverage; non-alcoholic beverages, namely, energy drinks and sports drinks
strive

General Information


Serial Number77752377
Word MarkSTRIVE
Filing DateThursday, June 4, 2009
Status710 - CANCELLED - SECTION 8
Status DateThursday, December 7, 2017
Registration Number3953078
Registration DateTuesday, May 3, 2011
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, February 15, 2011

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of letters embellished or decorated with a drawing, namely, crescent-shaped arcs extending from the top and bottom of a distinctive script "V" (in the italicized word element "STRIVE") having one arm of disproportionate size, such that the letter "V" forms a figure in the shape of an arc of a circle.
Goods and ServicesBars, namely, food energy bars for use as a meal substitute, meal replacement bars, protein bars, and nutritionally complete meal substitute bars (all excluding ready-to-eat grain based food bars); dietary supplements, namely, meal replacement drink mixes, metabolites, and vitamins; dietary supplements, namely, dietary supplements in capsule form for promoting weight loss, and for use in the area of sports and athletic activities; fertility enhancement preparations for human use; fertility enhancement preparations for treating human sexual dysfunctions; food for medically restricted diets, namely, meal replacement powder mixes; additive food supplements, namely, dietary fiber, drink mixes used as a meal replacement, and soy supplements, namely, soy protein for use as a nutritional supplement in various powdered and ready-to-drink beverages; herbal supplements for the treatment of the musculoskeletal system, namely, cartilage injuries; herbal supplements, namely, vitamins; hormones, namely, hormones for humans; meal replacement powders; meal replacement drinks; mineral supplements; nutritional supplements, namely, electrolyte drinks, fruit juice drinks, mineral supplements and vitamins; nutritional supplements, namely, nutritional supplements in powder form for building body mass; nutritionally complete food substitutes, namely, drink mixes for use as a meal replacement, and meal replacement health shakes; and vitamin and mineral supplements
Goods and ServicesProtein for use as a food additive or food filler; protein powders for human consumption for use as a food additive
Goods and ServicesPowder, namely, powder used in the preparation of sports drinks; powder, namely, protein powder, with and without fortification, for use as a reconstituted liquid beverage; non-alcoholic beverages, namely, energy drinks and sports drinks

Classification Information


International Class005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.
US Class Codes006, 018, 044, 046, 051, 052
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateThursday, December 7, 2017
Primary Code005
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats.
US Class Codes046
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateThursday, December 7, 2017
Primary Code029
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes045, 046, 048
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateThursday, December 7, 2017
Primary Code032
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NamePivotal Brands Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressOakville, Ontario L6H6X5
CA

Party NamePivotal Brands Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressOakville, Ontario L6H6X5
CA

Party NamePivotal Brands Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressOakville, Ontario L6H6X5
CA

Trademark Events


Event DateEvent Description
Thursday, December 7, 2017CANCELLED SEC. 8 (6-YR)
Tuesday, May 3, 2011REGISTERED-PRINCIPAL REGISTER
Tuesday, February 15, 2011OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 15, 2011PUBLISHED FOR OPPOSITION
Thursday, November 4, 20101(B) BASIS DELETED; NEW BASIS REQUESTED
Wednesday, October 20, 2010NOTICE OF ALLOWANCE CANCELLED
Monday, November 1, 2010PETITION TO DIRECTOR - CHANGE BASIS - GRANTED
Thursday, October 21, 2010ASSIGNED TO PETITION STAFF
Wednesday, October 20, 2010TEAS PETITION TO AMEND BASIS RECEIVED
Tuesday, October 19, 2010REVIEW OF CORRESPONDENCE COMPLETE
Monday, October 18, 2010CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, October 15, 2010TEAS POST PUBLICATION AMENDMENT RECEIVED
Tuesday, October 12, 2010NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, August 17, 2010OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, August 17, 2010PUBLISHED FOR OPPOSITION
Saturday, July 10, 2010LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, July 9, 2010APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, July 9, 2010EXAMINER'S AMENDMENT ENTERED
Friday, July 9, 2010NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Friday, July 9, 2010EXAMINERS AMENDMENT E-MAILED
Friday, July 9, 2010EXAMINERS AMENDMENT -WRITTEN
Wednesday, July 7, 2010PREVIOUS ALLOWANCE COUNT WITHDRAWN
Friday, June 18, 2010WITHDRAWN FROM PUB - OG REVIEW QUERY
Thursday, June 10, 2010LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, June 10, 2010APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, June 10, 2010EXAMINER'S AMENDMENT ENTERED
Thursday, June 10, 2010NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, June 10, 2010EXAMINERS AMENDMENT E-MAILED
Thursday, June 10, 2010EXAMINERS AMENDMENT -WRITTEN
Friday, April 2, 2010PREVIOUS ALLOWANCE COUNT WITHDRAWN
Monday, March 29, 2010WITHDRAWN FROM PUB - OG REVIEW QUERY
Tuesday, March 16, 2010LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, March 16, 2010ASSIGNED TO LIE
Friday, February 26, 2010APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, February 23, 2010TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, February 22, 2010CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, February 22, 2010TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, September 15, 2009APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, September 15, 2009TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, September 15, 2009TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, September 10, 2009NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, September 10, 2009NON-FINAL ACTION E-MAILED
Thursday, September 10, 2009NON-FINAL ACTION WRITTEN
Thursday, September 3, 2009ASSIGNED TO EXAMINER
Tuesday, June 9, 2009NOTICE OF DESIGN SEARCH CODE MAILED
Monday, June 8, 2009NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Monday, June 8, 2009NEW APPLICATION ENTERED IN TRAM