SMART & PRETTY COSMETICS THAT DESCRIBE HER. Trademark
Trademark Overview
On Friday, October 24, 2025, a trademark application was filed for SMART & PRETTY COSMETICS THAT DESCRIBE HER. with the United States Patent and Trademark Office. The USPTO has given the SMART & PRETTY COSMETICS THAT DESCRIBE HER. trademark a serial number of 99461925. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, October 24, 2025. The SMART & PRETTY COSMETICS THAT DESCRIBE HER. trademark is filed in the Cosmetics & Cleaning Products, Advertising and Business and Retail Services categories with the following description:
Cosmetics; Non-medicated cosmetic preparations, namely, Foundation, Mascara, lipstick, lip gloss, lip balm, moisturizer, eyeliner, lashes
On-line retail store services featuring subscription boxes containing Cosmetics, clothing and accessories
General Information
| Serial Number | 99461925 |
| Word Mark | SMART & PRETTY COSMETICS THAT DESCRIBE HER. |
| Filing Date | Friday, October 24, 2025 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Friday, October 24, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| NOT AVAILABLE | "Cosmetics that describe her." |
| Description of Mark | The mark consists of The mark consists of a stylized profile illustration of a woman’s face with curly hair and a flower positioned on the left side of her hair. Below the illustration appears the wording “SMART & PRETTY” in uppercase serif font. Beneath that, the phrase “Cosmetics that describe her.” appears in smaller lowercase sans-serif font. The design and text elements are rendered in a light blue color against a cream or transparent background. |
| Pseudo Mark | SMART AND PRETTY COSMETICS THAT DESCRIBE HER |
| Goods and Services | Cosmetics; Non-medicated cosmetic preparations, namely, Foundation, Mascara, lipstick, lip gloss, lip balm, moisturizer, eyeliner, lashes |
| Goods and Services | On-line retail store services featuring subscription boxes containing Cosmetics, clothing and accessories |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 24, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | Sunday, September 28, 2025 |
| First Use In Commerce Date | Sunday, October 12, 2025 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 24, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Sunday, September 28, 2025 |
| First Use In Commerce Date | Sunday, October 12, 2025 |
Trademark Owner History
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Chicago, IL 60707
US |
Trademark Events
| Event Date | Event Description |
| Friday, October 24, 2025 | NEW APPLICATION ENTERED |
| Friday, October 24, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, March 6, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, March 6, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
