SHAKE IT UP Trademark

Trademark Overview


On Thursday, July 22, 2010, a trademark application was filed for SHAKE IT UP with the United States Patent and Trademark Office. The USPTO has given the SHAKE IT UP trademark a serial number of 85090643. The federal status of this trademark filing is ABANDONED - NO STATEMENT OF USE FILED as of Monday, April 8, 2013. This trademark is owned by Disney Enterprises, Inc.. The SHAKE IT UP trademark is filed in the Staple Food Products category with the following description:

Breakfast cereal; corn chips; crackers; popcorn; pretzels; puddings; ready-to-eat cereal derived food bars
shake it up

General Information


Serial Number85090643
Word MarkSHAKE IT UP
Filing DateThursday, July 22, 2010
Status606 - ABANDONED - NO STATEMENT OF USE FILED
Status DateMonday, April 8, 2013
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, July 12, 2011

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of the wording "SHAKE IT UP" in stylized font with dots and stars.
Goods and ServicesBreakfast cereal; corn chips; crackers; popcorn; pretzels; puddings; ready-to-eat cereal derived food bars

Classification Information


International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateTuesday, July 27, 2010
Primary Code030
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameDisney Enterprises, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBurbank, CA 91521

Party NameDisney Enterprises, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBurbank, CA 91521

Trademark Events


Event DateEvent Description
Monday, April 8, 2013ABANDONMENT NOTICE MAILED - NO USE STATEMENT FILED
Monday, April 8, 2013ABANDONMENT - NO USE STATEMENT FILED
Wednesday, August 29, 2012NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, August 28, 2012EXTENSION 2 GRANTED
Monday, August 27, 2012EXTENSION 2 FILED
Monday, August 27, 2012TEAS EXTENSION RECEIVED
Saturday, March 31, 2012NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, March 30, 2012EXTENSION 1 GRANTED
Friday, February 24, 2012EXTENSION 1 FILED
Friday, February 24, 2012TEAS EXTENSION RECEIVED
Monday, November 14, 2011APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, November 14, 2011CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, November 9, 2011TEAS POST PUBLICATION AMENDMENT RECEIVED
Tuesday, September 6, 2011NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, July 12, 2011OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, July 12, 2011PUBLISHED FOR OPPOSITION
Saturday, June 4, 2011LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, May 30, 2011APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, May 9, 2011AMENDMENT FROM APPLICANT ENTERED
Monday, May 9, 2011CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, May 4, 2011FAX RECEIVED
Thursday, May 5, 2011ASSIGNED TO LIE
Thursday, April 28, 2011PAPER RECEIVED
Friday, November 5, 2010NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, November 5, 2010NON-FINAL ACTION E-MAILED
Friday, November 5, 2010NON-FINAL ACTION WRITTEN
Thursday, November 4, 2010ASSIGNED TO EXAMINER
Wednesday, July 28, 2010NOTICE OF DESIGN SEARCH CODE MAILED
Tuesday, July 27, 2010NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Monday, July 26, 2010NEW APPLICATION ENTERED IN TRAM