| Serial Number | 75727900 |
| Word Mark | RIGHT BRAND THINKING |
| Filing Date | Monday, June 14, 1999 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, June 1, 2012 |
| Registration Number | 2502654 |
| Registration Date | Tuesday, October 30, 2001 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, March 28, 2000 |
| Disclaimer with Predetermined Text | "BRAND" |
| Goods and Services | Market consulting for business in the fields of brand strategy, ideation, brand identification, packaging, and related visual communication design |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, June 1, 2012 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, November 1, 2000 |
| First Use In Commerce Date | Wednesday, November 1, 2000 |
| Party Name | LIPSON ASSOCIATES, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Northbrook, IL 60062 |
| Party Name | LIPSON ASSOCIATES, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Northbrook, IL 60062 |
| Party Name | LIPSON ASSOCIATES, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Northbrook, IL 60062 |
| Event Date | Event Description |
| Friday, June 1, 2012 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Saturday, March 17, 2007 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Wednesday, January 10, 2007 | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED |
| Friday, January 19, 2007 | CASE FILE IN TICRS |
| Wednesday, January 10, 2007 | TEAS SECTION 8 & 15 RECEIVED |
| Tuesday, June 21, 2005 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, October 30, 2001 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 8, 2001 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Monday, March 19, 2001 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, February 16, 2001 | NON-FINAL ACTION MAILED |
| Thursday, February 15, 2001 | ASSIGNED TO EXAMINER |
| Tuesday, February 13, 2001 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, December 19, 2000 | USE AMENDMENT FILED |
| Tuesday, June 20, 2000 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, March 28, 2000 | PUBLISHED FOR OPPOSITION |
| Friday, February 25, 2000 | NOTICE OF PUBLICATION |
| Thursday, December 9, 1999 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, November 18, 1999 | EXAMINER'S AMENDMENT MAILED |
| Thursday, September 23, 1999 | NON-FINAL ACTION MAILED |
| Tuesday, September 21, 1999 | ASSIGNED TO EXAMINER |