RETHINK YOUR PRETZEL! Trademark

Trademark Overview


On Wednesday, January 6, 2010, a trademark application was filed for RETHINK YOUR PRETZEL! with the United States Patent and Trademark Office. The USPTO has given the RETHINK YOUR PRETZEL! trademark a serial number of 77905977. The federal status of this trademark filing is REGISTERED AND RENEWED as of Monday, May 17, 2021. This trademark is owned by Princeton Vanguard, LLC. The RETHINK YOUR PRETZEL! trademark is filed in the Staple Food Products category with the following description:

Bakery goods, crackers, and pretzel crackers, and preparations made from cereals, namely, cereal-based snack food
rethink your pretzel!

General Information


Serial Number77905977
Word MarkRETHINK YOUR PRETZEL!
Filing DateWednesday, January 6, 2010
Status800 - REGISTERED AND RENEWED
Status DateMonday, May 17, 2021
Registration Number3929870
Registration DateTuesday, March 8, 2011
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, April 27, 2010

Trademark Statements


Goods and ServicesBakery goods, crackers, and pretzel crackers, and preparations made from cereals, namely, cereal-based snack food

Classification Information


International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateWednesday, January 13, 2010
Primary Code030
First Use Anywhere DateSunday, January 17, 2010
First Use In Commerce DateFriday, March 12, 2010

Trademark Owner History


Party NameSNYDER'S-LANCE, INC.
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressCamden, NJ 08103

Party NameS-L SNACKS NATIONAL, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressCharlotte, NC 28277

Party NamePrinceton Vanguard, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressSkillman, NJ 085582019

Party NamePrinceton Vanguard, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressSkillman, NJ 085582019

Party NamePrinceton Vanguard, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressSkillman, NJ 085582019

Trademark Events


Event DateEvent Description
Monday, November 27, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, November 27, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, November 27, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, November 27, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, November 27, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, May 17, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Monday, May 17, 2021REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, May 17, 2021REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, May 17, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, March 3, 2021AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, February 8, 2021TEAS SECTION 8 & 9 RECEIVED
Sunday, March 8, 2020COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, November 1, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, November 1, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, April 26, 2017NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, April 26, 2017REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, April 26, 2017CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, March 6, 2017TEAS SECTION 8 & 15 RECEIVED
Tuesday, March 8, 2016COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, August 19, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, August 19, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, May 29, 2015APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, May 29, 2015TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, May 29, 2015TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, June 26, 2013AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, October 26, 2012ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, October 26, 2012TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, February 29, 2012ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, March 8, 2011REGISTERED-PRINCIPAL REGISTER
Thursday, February 3, 2011NOTICE OF ACCEPTANCE OF STATEMENT OF USE MAILED
Wednesday, February 2, 2011LAW OFFICE REGISTRATION REVIEW COMPLETED
Wednesday, February 2, 2011ASSIGNED TO LIE
Wednesday, January 5, 2011ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, December 10, 2010STATEMENT OF USE PROCESSING COMPLETE
Friday, November 19, 2010USE AMENDMENT FILED
Friday, December 10, 2010CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, November 19, 2010TEAS STATEMENT OF USE RECEIVED
Tuesday, June 22, 2010NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, April 27, 2010PUBLISHED FOR OPPOSITION
Wednesday, April 7, 2010NOTICE OF PUBLICATION
Wednesday, March 24, 2010LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, March 24, 2010ASSIGNED TO LIE
Tuesday, March 9, 2010APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, March 8, 2010ASSIGNED TO EXAMINER
Wednesday, January 13, 2010NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, January 9, 2010NEW APPLICATION ENTERED