| Serial Number | 88482433 |
| Word Mark | PURA VIDA LIVE FREE |
| Filing Date | Thursday, June 20, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, January 14, 2020 |
| Registration Number | 5959600 |
| Registration Date | Tuesday, January 14, 2020 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 29, 2019 |
| Description of Mark | The mark consists of the stylized words "PURA VIDA", below which appear the stylized words "LIVE FREE" separated by a design of a pineapple. |
| Pseudo Mark | PURAVIDA LIVE FREE |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | On-line retail store services featuring bracelets, anklets, earrings, necklaces, rings, jewelry, clutches, clothing, clothing patches, jewelry displays, journals, stickers, and clothing pins |
| Translation of Words in Mark | The English translation of "PURA VIDA" in the mark is "PURE LIFE". |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, July 1, 2019 |
| Primary Code | 035 |
| First Use Anywhere Date | Friday, June 1, 2018 |
| First Use In Commerce Date | Monday, May 6, 2019 |
| Party Name | CREATIVE GENIUS, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | La Jolla, CA 92037 |
| Party Name | CREATIVE GENIUS, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | LA JOLLA, CA 92037 |
| Party Name | CREATIVE GENIUS, LLC |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | LA JOLLA, CA 92037 |
| Party Name | Creative Genius, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | La Jolla, CA 92037 |
| Event Date | Event Description |
| Tuesday, May 23, 2023 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, May 23, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, May 23, 2023 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, May 23, 2023 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, May 23, 2023 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, January 14, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 29, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 29, 2019 | PUBLISHED FOR OPPOSITION |
| Wednesday, October 9, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Monday, September 23, 2019 | ASSIGNED TO LIE |
| Thursday, September 19, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, September 19, 2019 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, September 19, 2019 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, September 19, 2019 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, September 19, 2019 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, September 11, 2019 | ASSIGNED TO EXAMINER |
| Wednesday, July 31, 2019 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, July 2, 2019 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, July 1, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, June 24, 2019 | NEW APPLICATION ENTERED |