PURA VIDA Trademark

Trademark Overview


On Tuesday, March 12, 2019, a trademark application was filed for PURA VIDA with the United States Patent and Trademark Office. The USPTO has given the PURA VIDA trademark a serial number of 88336691. The federal status of this trademark filing is REGISTERED as of Tuesday, September 29, 2020. This trademark is owned by Creative Genius, Inc.. The PURA VIDA trademark is filed in the Lace, Ribbons, Embroidery & Fancy Goods category with the following description:

Hair scrunchies; Cloth patches for clothing; Embroidered patches for clothing; Ornamental cloth patches; Ornamental novelty pins
pura vida

General Information


Serial Number88336691
Word MarkPURA VIDA
Filing DateTuesday, March 12, 2019
Status700 - REGISTERED
Status DateTuesday, September 29, 2020
Registration Number6165015
Registration DateTuesday, September 29, 2020
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 25, 2019

Trademark Statements


Goods and ServicesHair scrunchies; Cloth patches for clothing; Embroidered patches for clothing; Ornamental cloth patches; Ornamental novelty pins
Translation of Words in MarkThe English translation of "PURA VIDA" in the mark is "PURE LIFE".

Classification Information


International Class026 - Lace and embroidery, ribbons and braid; buttons, hooks and eyes, pins and needles; artificial flowers.
US Class Codes037, 039, 040, 042, 050
Class Status Code6 - Active
Class Status DateFriday, March 29, 2019
Primary Code026
First Use Anywhere DateThursday, May 28, 2020
First Use In Commerce DateThursday, May 28, 2020

Trademark Owner History


Party NameCREATIVE GENIUS, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressLa Jolla, CA 92037

Party NameCREATIVE GENIUS, LLC
Party Type21 - New Owner After Publication
Legal Entity Type16 - Limited Liability Company
AddressLA JOLLA, CA 92037

Party NameCreative Genius, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLa Jolla, CA 92037

Party NameCreative Genius, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLa Jolla, CA 92037

Trademark Events


Event DateEvent Description
Tuesday, May 23, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, May 23, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, May 23, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, May 23, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, May 23, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, September 29, 2020REGISTERED-PRINCIPAL REGISTER
Friday, August 28, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Thursday, August 27, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, August 4, 2020STATEMENT OF USE PROCESSING COMPLETE
Wednesday, July 22, 2020USE AMENDMENT FILED
Tuesday, August 4, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, July 22, 2020TEAS STATEMENT OF USE RECEIVED
Wednesday, October 30, 2019NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, October 28, 2019SOU EXTENSION 1 GRANTED
Monday, October 28, 2019SOU EXTENSION 1 FILED
Monday, October 28, 2019TEAS EXTENSION RECEIVED
Tuesday, August 20, 2019NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, July 31, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, June 25, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, June 25, 2019PUBLISHED FOR OPPOSITION
Wednesday, June 5, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Thursday, May 16, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, May 16, 2019ASSIGNED TO EXAMINER
Friday, March 29, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, March 15, 2019NEW APPLICATION ENTERED