PROTECT WHAT'S IMPORTANT Trademark

Trademark Overview


On Monday, October 16, 2023, a trademark application was filed for PROTECT WHAT'S IMPORTANT with the United States Patent and Trademark Office. The USPTO has given the PROTECT WHAT'S IMPORTANT trademark a serial number of 98225390. The federal status of this trademark filing is ABANDONED - EXPRESS AFTER PUB as of Tuesday, January 21, 2025. This trademark is owned by RiverSmith Inc.. The PROTECT WHAT'S IMPORTANT trademark is filed in the Vehicles & Locomotive Products, Leather Products, Clothing & Apparel Products, and Toys & Sporting Goods Products categories with the following description:

Tote bags; backpacks; duffle bags; shoulder bags

Accessories for personal watercraft, namely, equipment holding devices in the nature of fishing rod holders

Clothing, namely, t-shirts and hats

Roof rack storage containers for land vehicles; Automobile roof racks; Racks for vehicles for fishing rods and fishing gear; roof racks
protect what's important

General Information


Serial Number98225390
Word MarkPROTECT WHAT'S IMPORTANT
Filing DateMonday, October 16, 2023
Status605 - ABANDONED - EXPRESS AFTER PUB
Status DateTuesday, January 21, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 9, 2024

Trademark Statements


Goods and ServicesTote bags; backpacks; duffle bags; shoulder bags
Goods and ServicesAccessories for personal watercraft, namely, equipment holding devices in the nature of fishing rod holders
Pseudo MarkPROTECT WHAT IS IMPORTANT
Goods and ServicesClothing, namely, t-shirts and hats
Goods and ServicesRoof rack storage containers for land vehicles; Automobile roof racks; Racks for vehicles for fishing rods and fishing gear; roof racks

Classification Information


International Class012 - Vehicles; apparatus for locomotion by land, air, or water.
US Class Codes019, 021, 023, 031, 035, 044
Class Status Code8 - Abandoned
Class Status DateTuesday, January 21, 2025
Primary Code012
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery.
US Class Codes001, 002, 003, 022, 041
Class Status Code8 - Abandoned
Class Status DateTuesday, January 21, 2025
Primary Code018
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code8 - Abandoned
Class Status DateTuesday, January 21, 2025
Primary Code025
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes022, 023, 038, 050
Class Status Code8 - Abandoned
Class Status DateTuesday, January 21, 2025
Primary Code028
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameRiverSmith Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBoulder, CO 80301

Party NameRiverSmith Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBoulder, CO 80301

Trademark Events


Event DateEvent Description
Thursday, October 19, 2023NEW APPLICATION ENTERED
Monday, October 23, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, June 19, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, July 9, 2024PUBLISHED FOR OPPOSITION
Monday, June 3, 2024ASSIGNED TO EXAMINER
Monday, June 3, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, July 9, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Monday, August 5, 2024EXTENSION OF TIME TO OPPOSE RECEIVED
Thursday, January 16, 2025EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED
Monday, January 20, 2025TEAS EXPRESS ABANDONMENT RECEIVED
Tuesday, January 21, 2025ABANDONMENT - AFTER PUBLICATION
Tuesday, January 21, 2025ABANDONMENT NOTICE E-MAILED - AFTER PUBLICATION