PROOF Trademark

Trademark Overview


On Thursday, March 22, 2018, a trademark application was filed for PROOF with the United States Patent and Trademark Office. The USPTO has given the PROOF trademark a serial number of 87980627. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Saturday, October 18, 2025. This trademark is owned by Southern Glazer's Wine and Spirits, LLC. The PROOF trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, and Computer & Software Services & Scientific Services categories with the following description:

[ Downloadable computer software for providing users with access to searchable databases relating to wine, beer, spirits and other alcoholic and non-alcoholic beverages; Downloadable computer software for use in disseminating advertising for others relating to wine, beer, spirits and other alcoholic and non-alcoholic beverages; downloadable computer software and mobile application software for use in providing retail and wholesale and ordering services for wine, beer, spirits and other alcoholic and non-alcoholic beverages; downloadable computer software for use in sharing information via e-mail, text message, and social media services about wine, beer, spirits and other alcoholic and non-alcoholic beverages; Downloadable mobile application software for use in sharing information via e-mail and text message about wine, beer spirits and other alcoholic and non-alcoholic beverages; Downloadable computer software for use in the distribution, sales, purchasing, and marketing of wine, beer,...

Providing temporary use of a non-downloadable internet-based software application for providing users with access to searchable databases relating to wine, beer, spirits and other alcoholic and non-alcoholic beverages; [ Providing temporary use of a non-downloadable internet-based software application for use in disseminating advertising for others relating to wine, beer, spirits and other alcoholic and non-alcoholic beverages; ] Providing temporary use of a non-downloadable internet-based software application for use in providing retail and wholesale and ordering services for wine, beer, spirits and other alcoholic and non-alcoholic beverages; [ Providing temporary use of a non-downloadable internet-based software application for use in sharing information via e-mail, text message, and social media services about wine, beer, spirits and other alcoholic and non-alcoholic beverages; ] Providing temporary use of a non-downloadable internet-based software application for use in the distri...

[ Retail and ] wholesale store services via computerized on-line ordering, mobile application ordering featuring wine, beer, spirits and other alcoholic and non-alcoholic beverages; on-line [ retail and ] wholesale stores featuring wine, beer, spirits and other alcoholic and non-alcoholic beverages; [ providing a searchable on-line advertising guide featuring wine, beer, spirits and other alcoholic and non-alcoholic beverages; ] providing on-line computer portals with consumer information relating to the distribution, sales, purchasing, and marketing of wine, beer, spirits and other alcoholic and non-alcoholic beverages; [ order fulfillment services; ] providing consumer purchasing information in the nature of product descriptions, prices, tasting notes, images, and reviews relating to wine, beer, spirits and other alcoholic and non-alcoholic beverages via a global communications network
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General Information


Serial Number87980627
Word MarkPROOF
Filing DateThursday, March 22, 2018
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateSaturday, October 18, 2025
Registration Number5783345
Registration DateTuesday, June 18, 2019
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, August 21, 2018

Trademark Statements


Amendment to a Registration/Renewal CertificateIn the statement, line 18, "retail and" is deleted; line 20 "retail and" is deleted; line 21 "providing a searchable on-line advertising guide featuring wine, is deleted; line 22 "beer, spirits and other alcoholic and non-alcoholic beverages; is deleted; line 24 "order" is deleted; line 30 "providing temporary use of a non-" is deleted; lines 31 and 32 is deleted; line 35 "providing temporary use of a non-downloadable internet-based" is deleted; line 36 is deleted; line 37 services about wine, beer, spirits and other alcoholic and non-alcoholic beverages; is deleted.
Goods and Services[ Downloadable computer software for providing users with access to searchable databases relating to wine, beer, spirits and other alcoholic and non-alcoholic beverages; Downloadable computer software for use in disseminating advertising for others relating to wine, beer, spirits and other alcoholic and non-alcoholic beverages; downloadable computer software and mobile application software for use in providing retail and wholesale and ordering services for wine, beer, spirits and other alcoholic and non-alcoholic beverages; downloadable computer software for use in sharing information via e-mail, text message, and social media services about wine, beer, spirits and other alcoholic and non-alcoholic beverages; Downloadable mobile application software for use in sharing information via e-mail and text message about wine, beer spirits and other alcoholic and non-alcoholic beverages; Downloadable computer software for use in the distribution, sales, purchasing, and marketing of wine, beer, spirits and other alcoholic and non-alcoholic beverages ]
Certificate of Correction for RegistrationIn the statement, line 17, "FIRST USE 4-30-2018; IN COMMERCE 4-30-2018" should be deleted and FIRST USE 8-20-2018; IN COMMERCE 8-20-2018, should be inserted.
Goods and ServicesProviding temporary use of a non-downloadable internet-based software application for providing users with access to searchable databases relating to wine, beer, spirits and other alcoholic and non-alcoholic beverages; [ Providing temporary use of a non-downloadable internet-based software application for use in disseminating advertising for others relating to wine, beer, spirits and other alcoholic and non-alcoholic beverages; ] Providing temporary use of a non-downloadable internet-based software application for use in providing retail and wholesale and ordering services for wine, beer, spirits and other alcoholic and non-alcoholic beverages; [ Providing temporary use of a non-downloadable internet-based software application for use in sharing information via e-mail, text message, and social media services about wine, beer, spirits and other alcoholic and non-alcoholic beverages; ] Providing temporary use of a non-downloadable internet-based software application for use in the distribution, sales, purchasing, and marketing of wine, beer, spirits and other alcoholic and non-alcoholic beverages
Goods and Services[ Retail and ] wholesale store services via computerized on-line ordering, mobile application ordering featuring wine, beer, spirits and other alcoholic and non-alcoholic beverages; on-line [ retail and ] wholesale stores featuring wine, beer, spirits and other alcoholic and non-alcoholic beverages; [ providing a searchable on-line advertising guide featuring wine, beer, spirits and other alcoholic and non-alcoholic beverages; ] providing on-line computer portals with consumer information relating to the distribution, sales, purchasing, and marketing of wine, beer, spirits and other alcoholic and non-alcoholic beverages; [ order fulfillment services; ] providing consumer purchasing information in the nature of product descriptions, prices, tasting notes, images, and reviews relating to wine, beer, spirits and other alcoholic and non-alcoholic beverages via a global communications network

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status CodeA - Sec. 7(d) - Class(es) in a Multiple Class Registration
Class Status DateThursday, June 24, 2021
Primary Code009
First Use Anywhere DateMonday, August 20, 2018
First Use In Commerce DateMonday, August 20, 2018

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, March 29, 2018
Primary Code035
First Use Anywhere DateSunday, March 31, 2019
First Use In Commerce DateSunday, March 31, 2019

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, March 29, 2018
Primary Code042
First Use Anywhere DateMonday, April 30, 2018
First Use In Commerce DateMonday, April 30, 2018

Trademark Owner History


Party NameSouthern Glazer's Wine and Spirits, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressMiami, FL 33169

Party NameSouthern Glazer's Wine and Spirits, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressMiami, FL 33169

Party NameSouthern Glazer's Wine and Spirits, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressMiami, FL 33169

Trademark Events


Event DateEvent Description
Monday, March 26, 2018NEW APPLICATION ENTERED
Thursday, March 29, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, June 20, 2018ASSIGNED TO EXAMINER
Thursday, June 28, 2018EXAMINERS AMENDMENT -WRITTEN
Thursday, June 28, 2018EXAMINERS AMENDMENT E-MAILED
Thursday, June 28, 2018NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, June 28, 2018EXAMINER'S AMENDMENT ENTERED
Thursday, June 28, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, July 16, 2018ASSIGNED TO LIE
Wednesday, August 1, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, August 21, 2018PUBLISHED FOR OPPOSITION
Tuesday, August 21, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, October 16, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, December 14, 2018SOU TEAS EXTENSION RECEIVED
Friday, December 14, 2018SOU EXTENSION 1 FILED
Friday, December 14, 2018SOU EXTENSION 1 GRANTED
Saturday, December 15, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, December 19, 2018TEAS REQUEST TO DIVIDE RECEIVED
Wednesday, January 30, 2019CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, December 19, 2018DIVISIONAL REQUEST RECEIVED
Tuesday, February 5, 2019DIVISIONAL PROCESSING COMPLETE
Wednesday, February 6, 2019CORRECTED NOA E-MAILED
Wednesday, April 17, 2019TEAS STATEMENT OF USE RECEIVED
Wednesday, April 17, 2019TEAS REQUEST TO DIVIDE RECEIVED
Wednesday, April 17, 2019DIVISIONAL REQUEST RECEIVED
Friday, April 19, 2019DIVISIONAL PROCESSING COMPLETE
Wednesday, April 17, 2019USE AMENDMENT FILED
Friday, April 19, 2019STATEMENT OF USE PROCESSING COMPLETE
Sunday, May 12, 2019ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, May 14, 2019NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, June 18, 2019REGISTERED-PRINCIPAL REGISTER
Wednesday, August 14, 2019TEAS SECTION 7 REQUEST RECEIVED
Wednesday, August 14, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, September 5, 2019CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, September 24, 2019POST REGISTRATION ACTION MAILED - SEC. 7
Tuesday, October 15, 2019TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Wednesday, October 16, 2019CORRECTION UNDER SECTION 7 - PROCESSED
Friday, November 22, 2019OTQR WITHDRAWAL FROM PUBLICATION
Tuesday, June 16, 2020ASSIGNED TO PARALEGAL
Tuesday, June 16, 2020POST REGISTRATION ACTION CORRECTION
Wednesday, June 24, 2020POST REGISTRATION ACTION MAILED - SEC. 7
Monday, July 6, 2020TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Tuesday, July 7, 2020CORRECTION UNDER SECTION 7 - PROCESSED
Friday, March 5, 2021TEAS SECTION 7 REQUEST RECEIVED
Monday, June 21, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, June 24, 2021CANCELLED SEC. 7 - PARTIAL
Friday, June 25, 2021NOTICE OF PARTIAL CANCELLATION SEC. 7 SURRENDER EMAILED
Saturday, October 16, 2021AMENDMENT UNDER SECTION 7 - PROCESSED
Tuesday, June 18, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, June 17, 2025TEAS SECTION 8 & 15 RECEIVED
Saturday, October 18, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, October 18, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, October 18, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED