PLAY WITH YOUR FOOD. Trademark

Trademark Overview


On Friday, March 7, 2008, a trademark application was filed for PLAY WITH YOUR FOOD. with the United States Patent and Trademark Office. The USPTO has given the PLAY WITH YOUR FOOD. trademark a serial number of 77416332. The federal status of this trademark filing is REGISTERED AND RENEWED as of Wednesday, June 27, 2018. This trademark is owned by McIlhenny Company. The PLAY WITH YOUR FOOD. trademark is filed in the Clothing & Apparel Products and Staple Food Products categories with the following description:

[ clothing, namely, shirts ]

[ pepper sauce and ] pepper seasonings
play with your food.

General Information


Serial Number77416332
Word MarkPLAY WITH YOUR FOOD.
Filing DateFriday, March 7, 2008
Status800 - REGISTERED AND RENEWED
Status DateWednesday, June 27, 2018
Registration Number3512134
Registration DateTuesday, October 7, 2008
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, July 22, 2008

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of a character whose head and face are made out of cheese, whose eyes are made from the holes in the cheese, whose nose is made out of a green pepper, whose arms are made out of mini bread sticks, whose fingers are made out of almonds, whose torso is made out of a barrel with the image of a TABASCO bottle on the front, whose legs are made out of red peppers, whose feet are made out of shrimp, whose hair is made out of the top of a tomato, and which has the chemical compound for capsicum with the formula designation "HO OCH3" and "O N O" over and around the character's head and two crayons by the character's leg with the words "PLAY WITH YOUR FOOD." around the body of the character.
Goods and Services[ clothing, namely, shirts ]
Goods and Services[ pepper sauce and ] pepper seasonings

Classification Information


International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateWednesday, June 27, 2018
Primary Code025
First Use Anywhere DateMonday, January 28, 2008
First Use In Commerce DateMonday, January 28, 2008

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateWednesday, March 12, 2008
Primary Code030
First Use Anywhere DateThursday, January 3, 2008
First Use In Commerce DateThursday, January 3, 2008

Trademark Owner History


Party NameMcIlhenny Company
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressAvery Island, LA 70513

Party NameMcIlhenny Company
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressAvery Island, LA 70513

Party NameMcIlhenny Company
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressAvery Island, LA 70513

Trademark Events


Event DateEvent Description
Friday, July 9, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, July 9, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, July 9, 2021TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Friday, July 9, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, July 9, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, July 9, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, June 27, 2018NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED
Wednesday, June 27, 2018REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Wednesday, June 27, 2018REGISTERED - SEC. 9 GRANTED/CHECK RECORD FOR SEC. 8
Wednesday, June 27, 2018REGISTERED - PARTIAL SEC. 8 (10-YR) ACCEPTED
Wednesday, June 27, 2018CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, June 15, 2018TEAS SECTION 8 & 9 RECEIVED
Friday, December 6, 2013NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - MAILED
Friday, December 6, 2013REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, November 22, 2013REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Thursday, December 5, 2013CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, November 22, 2013TEAS SECTION 8 & 15 RECEIVED
Tuesday, October 7, 2008REGISTERED-PRINCIPAL REGISTER
Tuesday, July 22, 2008PUBLISHED FOR OPPOSITION
Wednesday, July 2, 2008NOTICE OF PUBLICATION
Thursday, June 19, 2008LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, June 19, 2008ASSIGNED TO LIE
Thursday, June 19, 2008APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, June 17, 2008ASSIGNED TO EXAMINER
Thursday, March 13, 2008NOTICE OF DESIGN SEARCH CODE MAILED
Wednesday, March 12, 2008NEW APPLICATION ENTERED IN TRAM