ONCE UPON A BABY Trademark

Trademark Overview


On Friday, October 13, 2017, a trademark application was filed for ONCE UPON A BABY with the United States Patent and Trademark Office. The USPTO has given the ONCE UPON A BABY trademark a serial number of 87644657. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, October 10, 2025. This trademark is owned by Hasbro, Inc.. The ONCE UPON A BABY trademark is filed in the Toys & Sporting Goods Products category with the following description:

Dolls; Dolls and dolls' clothing; Dolls and accessories therefor
once upon a baby

General Information


Serial Number87644657
Word MarkONCE UPON A BABY
Filing DateFriday, October 13, 2017
Status710 - CANCELLED - SECTION 8
Status DateFriday, October 10, 2025
Registration Number5710789
Registration DateTuesday, March 26, 2019
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 28, 2017

Trademark Statements


Goods and ServicesDolls; Dolls and dolls' clothing; Dolls and accessories therefor

Classification Information


International Class028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes022, 023, 038, 050
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, October 10, 2025
Primary Code028
First Use Anywhere DateSunday, July 1, 2018
First Use In Commerce DateSunday, July 1, 2018

Trademark Owner History


Party NameHasbro, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressPawtucket, RI 02861

Party NameHasbro, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressPawtucket, RI 02861

Party NameHasbro, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressPawtucket, RI 02861

Trademark Events


Event DateEvent Description
Tuesday, October 17, 2017NEW APPLICATION ENTERED
Monday, October 23, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, October 24, 2017ASSIGNED TO EXAMINER
Wednesday, October 25, 2017APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, November 8, 2017NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 28, 2017PUBLISHED FOR OPPOSITION
Tuesday, November 28, 2017OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 23, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, July 10, 2018SOU TEAS EXTENSION RECEIVED
Tuesday, July 10, 2018SOU EXTENSION 1 FILED
Tuesday, July 10, 2018SOU EXTENSION 1 GRANTED
Thursday, July 12, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, January 22, 2019TEAS STATEMENT OF USE RECEIVED
Tuesday, February 12, 2019CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, January 22, 2019USE AMENDMENT FILED
Wednesday, February 13, 2019STATEMENT OF USE PROCESSING COMPLETE
Tuesday, February 19, 2019ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, February 20, 2019NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, March 26, 2019REGISTERED-PRINCIPAL REGISTER
Tuesday, March 26, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, October 10, 2025CANCELLED SEC. 8 (6-YR)