| Serial Number | 98770268 |
| Word Mark | NAF BLACK IMPACT |
| Filing Date | Wednesday, September 25, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, August 5, 2025 |
| Registration Number | 7878713 |
| Registration Date | Tuesday, August 5, 2025 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 17, 2025 |
| Description of Mark | The mark consists of a black square design with a red line, yellow line, green line, and the wording "NAF" in white next to the wording "BLACK IMPACT" in black. The white behind the wording "BLACK IMPACT" is not a feature of the mark and represents a transparent background. |
| Pseudo Mark | NEW AMERICAN FUNDING BLACK IMPACT |
| Goods and Services | Consumer lending services; Financial information provided by electronic means in the field of residential lending; Financial services, namely, money lending; Financial services, namely, mortgage planning; Financial services, namely, mortgage refinancing; Lending consultant services; Mortgage banking; Mortgage banking services, namely, origination, acquisition, servicing, securitization and brokerage of mortgage loans; Mortgage compliance consulting services concerning financial requirements for mortgages for mortgage lenders and servicers and mortgage brokers; Mortgage lending; Mortgage services, namely, buyer pre-qualification of mortgages for mortgage brokers and banks; Providing an on-line searchable database featuring financial information about residential lending; Real estate lending services; Wholesale lending services |
| Indication of Colors claimed | The color(s) red, yellow, green, black, and white is/are claimed as a feature of the mark. |
| NOT AVAILABLE | "BLACK IMPACT" |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, September 25, 2024 |
| Primary Code | 036 |
| First Use Anywhere Date | Thursday, June 13, 2024 |
| First Use In Commerce Date | Thursday, June 13, 2024 |
| Party Name | New American Funding, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Tustin, CA 92780 |
| Party Name | New American Funding, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Tustin, CA 92780 |
| Party Name | New American Funding, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Tustin, CA 92780 |
| Event Date | Event Description |
| Sunday, April 6, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, September 25, 2024 | NEW APPLICATION ENTERED |
| Sunday, April 6, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, April 7, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, April 16, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, April 16, 2025 | NON-FINAL ACTION E-MAILED |
| Wednesday, April 16, 2025 | NON-FINAL ACTION WRITTEN |
| Thursday, April 24, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, April 24, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, April 24, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, May 13, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 11, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 17, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 17, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 5, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 5, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |