| Serial Number | 97915447 |
| Word Mark | MM |
| Filing Date | Monday, May 1, 2023 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 18, 2024 |
| Registration Number | 7418309 |
| Registration Date | Tuesday, June 18, 2024 |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, April 2, 2024 |
| Goods and Services | On-line electronic newsletters delivered by e-mail in the field of vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles, for sale at auctions; On-line journals, namely, blogs featuring discussions about auctions in the field of vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles; On-line video journals, namely, vlogs featuring nondownloadable videos in the field of discussions about auctions in the field of vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles; Production of DVDs, videotapes and television programs featuring discussions about auctions in the field of vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles; Production of television programs; Production of video discs and tapes; Entertainment services, namely, production and distribution of ongoing television programs in the field of live and recorded auctions in the field of vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry and books |
| Pseudo Mark | MECUM |
| Description of Mark | The mark consists of the stylized letter "M" displayed over the stylized "M". |
| In Another Form Statement | The mark was first used anywhere in a different form other than that sought to be registered at least as early as 08/10/2012 |
| In Another Form Statement | The mark was first used in commerce in a different form other than that sought to be registered at least as early as 01/01/1988 |
| Goods and Services | Bobblehead dolls; Toy cars; Toy model cars; Stuffed toys |
| In Another Form Statement | The mark was first used anywhere in a different form other than that sought to be registered at least as early as 08/10/2012 |
| In Another Form Statement | The mark was first used in commerce in a different form other than that sought to be registered at least as early as 01/01/1988 |
| Goods and Services | Decals; Stickers; Printed materials, namely, journals featuring auctions in the field of vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles; Printed paper signs |
| In Another Form Statement | The mark was first used in commerce in a different form other than that sought to be registered at least as early as 01/01/1988 |
| In Another Form Statement | The mark was first used in commerce in a different form other than that sought to be registered at least as early as 01/01/1988 |
| In Another Form Statement | The mark was first used anywhere in a different form other than that sought to be registered at least as early as 08/10/2012 |
| Goods and Services | Footwear; Hats; Sleepwear; Socks; Sweatshirts; Swimwear; Underwear; T-shirts; Baseball caps; Baseball caps and hats; Cloth bibs; Clothing jackets; Fleece jackets; Graphic T-shirts; Headwear, namely, hats, caps, visors, and headbands; Hooded sweatshirts; Men's and women's jackets, coats, trousers, vests; Outer jackets; Rain jackets; Short-sleeved or long-sleeved t-shirts; Sleeved jackets; Sleeveless jackets |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Advertising and business services, namely, securing airtime on all forms of media communications stations, systems, networks, and services for the purpose of promoting the goods and services of others; Arranging and conducting auctions; Arranging and conducting auctions in the field of vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles; Arranging and conduction of auction sales; Auction services; Auctioneering of property; Auctioning of vehicles; Dealerships in the field of automobiles, race cars, airplanes, tractors, yachts and motorcycles; On-line auction services; On-line auction services featuring vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles; On-line auctioneering; On-line retail store services featuring vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles; On-line wholesale and retail store services featuring vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles; Online auction services; Retail store services featuring vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles; Advertising, marketing and promotion services in the field of automobiles, race cars, airplanes, tractors, yachts and motorcycles; Arranging of auction sales; Carrying out auction sales; Conducting of auction sales; Event planning and management for marketing, branding, promoting or advertising the goods and services of others; Mobile advertising services for others in the field of vehicle-related collectibles, automobiles, race cars, airplanes, tractors, yachts and motorcycles, artwork, automotive memorabilia, toys, and celebrity-owned memorabilia and personal items, clothing, jewelry, books and related collectibles, for sale at auctions; On-line advertising services for others; Providing online auction services; Providing internet auction services via a website, telephone, smartphone application; Providing space at a web site for the advertisement of the goods and services of others; Telephone and television auctions |
| In Another Form Statement | The mark was first used anywhere in a different form other than that sought to be registered at least as early as 08/10/2012 |
| In Another Form Statement | The mark was first used in commerce in a different form other than that sought to be registered at least as early as 01/01/1988 |
| In Another Form Statement | The mark was first used anywhere in a different form other than that sought to be registered at least as early as 08/10/2012 |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 30, 2023 |
| Primary Code | 016 |
| First Use Anywhere Date | Wednesday, January 1, 2020 |
| First Use In Commerce Date | Wednesday, January 1, 2020 |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 30, 2023 |
| Primary Code | 025 |
| First Use Anywhere Date | Wednesday, January 1, 2020 |
| First Use In Commerce Date | Wednesday, January 1, 2020 |
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 30, 2023 |
| Primary Code | 028 |
| First Use Anywhere Date | Wednesday, January 1, 2020 |
| First Use In Commerce Date | Wednesday, January 1, 2020 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 30, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, January 1, 2020 |
| First Use In Commerce Date | Wednesday, January 1, 2020 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 30, 2023 |
| Primary Code | 041 |
| First Use Anywhere Date | Wednesday, January 1, 2020 |
| First Use In Commerce Date | Wednesday, January 1, 2020 |
| Party Name | Mecum Auction Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Walworth, WI 53184 |
| Party Name | Mecum Auction Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Walworth, WI 53184 |
| Party Name | Mecum Auction Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Walworth, WI 53184 |
| Event Date | Event Description |
| Thursday, May 4, 2023 | NEW APPLICATION ENTERED |
| Tuesday, May 30, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, January 26, 2024 | ASSIGNED TO EXAMINER |
| Wednesday, January 31, 2024 | NON-FINAL ACTION WRITTEN |
| Wednesday, January 31, 2024 | NON-FINAL ACTION E-MAILED |
| Monday, February 26, 2024 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, January 31, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, February 26, 2024 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, February 26, 2024 | EXAMINERS AMENDMENT E-MAILED |
| Monday, February 26, 2024 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, February 26, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 13, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 2, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 2, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 18, 2024 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, June 18, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |