| Serial Number | 87628795 |
| Word Mark | MISSION WINE & SPIRITS YOUR DESTINATIONFOR SOPHISTICATED TASTE |
| Filing Date | Friday, September 29, 2017 |
| Status | 701 - SECTION 8 - ACCEPTED |
| Status Date | Tuesday, February 11, 2025 |
| Registration Number | 5468236 |
| Registration Date | Tuesday, May 15, 2018 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, February 27, 2018 |
| Description of Mark | The mark consists of crown in yellow and red on top of the word "MISSION"; the word "MISSION" is in all capital letters and in white and red; below the word "MISSION" appears the words "WINE & SPIRITS" in capital letters and shown in the color red and white, the font size smaller when compared to the word "MISSION"; there are two yellow designs on either side of "WINE & SPIRITS"; below this language is the phrase "YOUR DESTINATION FOR SOPHISTICATED TASTE" shown in the color yellow and in italics; the first letters of "YOUR", "DESTINATION", "SOPHISTICATED", and "TASTE" are in capital letters, the rest in lower case letters. |
| Pseudo Mark | MISSION WINE AND SPIRITS YOUR DESTINATION FOR SOPHISTICATED TASTE |
| Indication of Colors claimed | The color(s) yellow, white, and red is/are claimed as a feature of the mark. |
| Goods and Services | Retail store services featuring general merchandise, namely, lottery tickets, foodstuff, alcoholic, beverages, barware, cigars and cigar accessories, cigarettes and cigarette accessories, cigarette lighter fluid and tobacco, hookah and hookah accessories, non-alcoholic beverages; Online retail store services featuring alcoholic beverages and non-alcoholic beverages |
| NOT AVAILABLE | "WINE & SPIRITS" |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, October 5, 2017 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, January 1, 1979 |
| First Use In Commerce Date | Monday, January 1, 1979 |
| Party Name | MISSION LIQUOR & TOBACCO, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | SIERRA MADRE, CA 91024-1509 |
| Party Name | MISSION LIQUOR & TOBACCO, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | SIERRA MADRE, CA 910241509 |
| Party Name | MISSION LIQUOR & TOBACCO, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | SIERRA MADRE, CA 910241509 |
| Event Date | Event Description |
| Monday, January 8, 2018 | ASSIGNED TO EXAMINER |
| Tuesday, January 16, 2018 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, October 5, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, October 6, 2017 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, January 12, 2018 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Tuesday, January 16, 2018 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, January 16, 2018 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, January 16, 2018 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, February 7, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, February 27, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, February 27, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 15, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, January 16, 2018 | ASSIGNED TO LIE |
| Wednesday, January 17, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, January 17, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, January 18, 2018 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Monday, January 22, 2018 | PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED |
| Monday, January 22, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, May 14, 2024 | TEAS SECTION 8 RECEIVED |
| Tuesday, February 11, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, February 11, 2025 | REGISTERED - SEC. 8 (6-YR) ACCEPTED |
| Tuesday, February 11, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED |
| Monday, May 15, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |