| Serial Number | 88620475 |
| Word Mark | MATTERIAL WEAR WEARE WHAT MATTERS |
| Filing Date | Tuesday, September 17, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, December 29, 2020 |
| Registration Number | 6231241 |
| Registration Date | Tuesday, December 29, 2020 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 13, 2020 |
| Indication of Colors claimed | The color(s) Black, blue, red, yellow is/are claimed as a feature of the mark. |
| Disclaimer with Predetermined Text | "WEAR" |
| Description of Mark | The mark consists of a stylized logo of an all black oval shaped head with ears. The head is wearing a pair of yellow framed glasses that consists of 1 red lens located to the right of it and 1 blue lens located to the left of it. Each lens is in the shape of a hexagon. The entire frame of the glasses are modeled after the molecular structure of cotton. The words "Matterial Wear" are in a chicken scratch font & appear in the color yellow in an X shape over where the mouth should be. The entire head is outlined in a squiggly yellow line, as well as the frames for an artistic effect. The phrase "WEARE WHAT MATTERS" appears under the head in black typewriter font letters. |
| Goods and Services | Clothing, namely, T-shirts, sweatshirts, socks, pants, dresses, hoodies, belts |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 24, 2019 |
| Primary Code | 025 |
| First Use Anywhere Date | Friday, September 21, 2018 |
| First Use In Commerce Date | Friday, September 21, 2018 |
| Party Name | NOT AVAILABLE |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 01 - Individual |
| Address | Columbia, SC 29223 |
| Party Name | NOT AVAILABLE |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 01 - Individual |
| Address | Columbia, SC 29223 |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Columbia, SC 29223 |
| Event Date | Event Description |
| Tuesday, December 29, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 13, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 13, 2020 | PUBLISHED FOR OPPOSITION |
| Wednesday, September 23, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, September 9, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, September 8, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, September 7, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, September 7, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, May 25, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, May 25, 2020 | NON-FINAL ACTION E-MAILED |
| Monday, May 25, 2020 | NON-FINAL ACTION WRITTEN |
| Monday, May 4, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, May 4, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, May 4, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, December 23, 2019 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, December 23, 2019 | NON-FINAL ACTION E-MAILED |
| Monday, December 23, 2019 | NON-FINAL ACTION WRITTEN |
| Tuesday, December 17, 2019 | ASSIGNED TO EXAMINER |
| Wednesday, September 25, 2019 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, September 24, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Friday, September 20, 2019 | NEW APPLICATION ENTERED IN TRAM |