| Serial Number | 74623924 |
| Word Mark | MARCH MADNESS |
| Filing Date | Friday, January 20, 1995 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Saturday, June 20, 2020 |
| Registration Number | 2425962 |
| Registration Date | Tuesday, February 6, 2001 |
| Mark Drawing | 1 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 14, 2000 |
| Goods and Services | [ pre-recorded video cassettes featuring sporting events ] |
| Goods and Services | programs, folders, handbooks, magazines and trading cards related to interscholastic activities |
| Goods and Services | clothing, namely shirts, sweatshirts, [ shorts, ] and hats |
| Goods and Services | [ towels and cloth banners ] |
| Goods and Services | [ cups and mugs ] |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, April 24, 1995 |
| Primary Code | 009 |
| First Use Anywhere Date | Thursday, November 30, 1989 |
| First Use In Commerce Date | Thursday, November 30, 1989 |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, April 24, 1995 |
| Primary Code | 016 |
| First Use Anywhere Date | Wednesday, November 30, 1994 |
| First Use In Commerce Date | Wednesday, November 30, 1994 |
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | B - Sec. 8 - Class(es) in a Multiple Class registration |
| Class Status Date | Tuesday, September 13, 2011 |
| Primary Code | 021 |
| First Use Anywhere Date | Thursday, November 30, 1978 |
| First Use In Commerce Date | Thursday, November 30, 1978 |
| International Class | 024 - Textiles and textile goods, not included in other classes; beds and table covers. |
| US Class Codes | 042, 050 |
| Class Status Code | B - Sec. 8 - Class(es) in a Multiple Class registration |
| Class Status Date | Tuesday, September 13, 2011 |
| Primary Code | 024 |
| First Use Anywhere Date | Wednesday, November 30, 1994 |
| First Use In Commerce Date | Wednesday, November 30, 1994 |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, April 24, 1995 |
| Primary Code | 025 |
| First Use Anywhere Date | Tuesday, November 30, 1993 |
| First Use In Commerce Date | Tuesday, November 30, 1993 |
| Party Name | THE NATIONAL COLLEGIATE ATHLETIC ASSOCIATION |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 99 - Other |
| Address | Indianapolis, IN 46206 |
| Party Name | MARCH MADNESS ATHLETIC ASSOCIATION, L.L.C. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | BLOOMINGTON, IL 61704 |
| Party Name | MARCH MADNESS ATHLETIC ASSOCIATION, L.L.C. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | BLOOMINGTON, IL 61704 |
| Party Name | MARCH MADNESS ATHLETIC ASSOCIATION, L.L.C. |
| Party Type | 13 - New Owner Before Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | BLOOMINGTON, IL 61704 |
| Party Name | ILLINOIS HIGH SCHOOL ASSOCIATION |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 99 - Other |
| Address | BLOOMINGTON, IL 61702 |
| Party Name | March Madness, L.L.C. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Chicago, IL 60610 |
| Event Date | Event Description |
| Tuesday, June 20, 1995 | ASSIGNED TO EXAMINER |
| Thursday, June 22, 1995 | NON-FINAL ACTION MAILED |
| Thursday, December 21, 1995 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, December 27, 1995 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, June 7, 1995 | ASSIGNED TO EXAMINER |
| Monday, June 12, 1995 | ASSIGNED TO EXAMINER |
| Friday, March 1, 1996 | ASSIGNED TO EXAMINER |
| Monday, March 9, 1998 | ASSIGNED TO EXAMINER |
| Tuesday, November 16, 1999 | ASSIGNED TO EXAMINER |
| Friday, October 13, 2000 | NOTICE OF PUBLICATION |
| Tuesday, November 14, 2000 | PUBLISHED FOR OPPOSITION |
| Tuesday, February 6, 2001 | REGISTERED-PRINCIPAL REGISTER |
| Friday, March 18, 2005 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, March 18, 2005 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, November 30, 2006 | CASE FILE IN TICRS |
| Friday, March 1, 1996 | LETTER OF SUSPENSION MAILED |
| Monday, December 28, 1998 | ASSIGNED TO EXAMINER |
| Tuesday, September 19, 2000 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, February 6, 2007 | TEAS SECTION 8 & 15 RECEIVED |
| Tuesday, February 6, 2007 | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED |
| Saturday, March 31, 2007 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Friday, August 5, 2011 | TEAS SECTION 8 & 9 RECEIVED |
| Friday, August 5, 2011 | REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED |
| Thursday, September 8, 2011 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, September 13, 2011 | REGISTERED - PARTIAL SEC. 8 (10-YR) ACCEPTED |
| Thursday, September 27, 2012 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, February 6, 2007 | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED |
| Friday, March 30, 2007 | ASSIGNED TO PARALEGAL |
| Tuesday, September 13, 2011 | REGISTERED - SEC. 9 GRANTED/CHECK RECORD FOR SEC. 8 |
| Tuesday, September 13, 2011 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Tuesday, September 13, 2011 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED |
| Thursday, February 6, 2020 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Monday, April 6, 2020 | TEAS SECTION 8 & 9 RECEIVED |
| Saturday, June 20, 2020 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Saturday, June 20, 2020 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Saturday, June 20, 2020 | REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS) |
| Tuesday, October 15, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Saturday, June 20, 2020 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Tuesday, October 15, 2024 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, October 15, 2024 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Tuesday, October 15, 2024 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, October 15, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, October 15, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |