| Serial Number | 98768727 |
| Word Mark | MALLOW TREATS |
| Filing Date | Wednesday, September 25, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, July 21, 2026 |
| Registration Number | 8357476 |
| Registration Date | Tuesday, July 21, 2026 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 19, 2025 |
| Goods and Services | Candy; Candy bars; Cereal-based snack bars; Rice-based snack foods |
| NOT AVAILABLE | "MALLOW TREATS" |
| Description of Mark | The mark consists of the word "MALLOW" in white with a cyan outline above the word "TREATS" in white with a cyan outline, and with the letter "M" blending into the first letter "T" and a white smile with a cyan outline below the letters "E" and "A" of "TREATS". |
| Indication of Colors claimed | The colors cyan and white are claimed as a feature of the mark. |
| Pseudo Mark | MARSHMALLOW TREATS |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, September 25, 2024 |
| Primary Code | 030 |
| First Use Anywhere Date | Sunday, August 31, 2025 |
| First Use In Commerce Date | Sunday, August 31, 2025 |
| Party Name | TREAT YOURSELF BRANDS LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | SHAKER HEIGHTS, OH 44120 US |
| Party Name | TREAT YOURSELF BRANDS LLC |
| Party Type | 21 - New Owner After Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | SHAKER HEIGHTS, OH 44120 US |
| Party Name | AYCES LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Shaker Heights, OH 44120 US |
| Party Name | AYCES LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Shaker Heights, OH 44120 US |
| Event Date | Event Description |
| Wednesday, September 25, 2024 | NEW APPLICATION ENTERED |
| Monday, April 14, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, April 14, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, April 15, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, April 22, 2025 | NON-FINAL ACTION WRITTEN |
| Tuesday, April 22, 2025 | NON-FINAL ACTION E-MAILED |
| Tuesday, April 22, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, July 14, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, July 14, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, July 14, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, July 16, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 13, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 19, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 19, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 14, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, February 25, 2026 | TEAS STATEMENT OF USE RECEIVED |
| Wednesday, April 22, 2026 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, June 9, 2026 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, February 25, 2026 | USE AMENDMENT FILED |
| Thursday, June 11, 2026 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, July 1, 2026 | SU-EXAMINER'S AMENDMENT WRITTEN |
| Wednesday, July 1, 2026 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, July 1, 2026 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, July 1, 2026 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, July 1, 2026 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, July 1, 2026 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, July 21, 2026 | REGISTERED-PRINCIPAL REGISTER |