M Trademark
Trademark Overview
On Tuesday, February 7, 2023, a trademark application was filed for M with the United States Patent and Trademark Office. The USPTO has given the M trademark a serial number of 79377021. The federal status of this trademark filing is REGISTERED as of Tuesday, May 28, 2024. This trademark is owned by Bayerische Motoren Werke Aktiengesellschaft. The M trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:
Entertainment services, namely, providing online non-downloadable virtual vehicles, virtual toy vehicles, virtual vehicle parts, virtual vehicle accessories, virtual clothing, virtual footwear and virtual headgear for use in virtual environments created for entertainment purposes; entertainment services, namely, providing online video games; entertainment services, namely, providing virtual environments in which users can interact for recreational, leisure, or entertainment purposes; Entertainment services, namely, providing an online virtual environment for viewing and reading entertainment content and non-downloadable audio-visual and visual programs featuring pre-recorded and live entertainment events; organization, production and presentation of events for cultural, sports and entertainment purposes; organizing and conducting electronic computer game competitions
Downloadable multimedia files containing artwork, text, audio, and video featuring vehicles, toy vehicles, vehicle parts, vehicle accessories, clothing, footwear, and headgear, authenticated by non-fungible tokens (NFTs); downloadable digital image, text, and video files of vehicles, toy vehicles, vehicle parts, vehicle accessories, clothing, footwear, and headgear authenticated by non-fungible tokens (NFTs); Downloadable computer programs for accessing, purchasing and using virtual goods in the nature of vehicles, toy vehicles, vehicle parts, vehicle accessories, clothing, footwear, and headgear for use in online virtual environments, virtual online environments, and extended reality virtual environments; downloadable virtual goods, namely, vehicles, toy vehicles, vehicle parts, vehicle accessories, clothing, footwear, and headgear for use in online virtual environments, virtual online environments, and extended reality virtual environments; downloadable computer game programs; electr...
Online retail store services featuring virtual vehicles, virtual toy vehicles, virtual vehicle parts, virtual vehicle accessories, virtual bags, virtual clothing, virtual footwear and virtual headgear for use in online virtual worlds, all the aforementioned authenticated by non-fungible tokens (NFTs); online retail store services featuring digital collectibles in the nature of downloadable image files of virtual vehicles, virtual toy vehicles, virtual vehicle parts, virtual vehicle accessories, virtual clothing, virtual footwear and virtual headgear, all the aforementioned authenticated by non-fungible tokens (NFTs); provision of an online marketplace for buyers and sellers of virtual reality game services
Providing online non-downloadable game software; Hosting of non-downloadable digital content on the Internet, namely, virtual goods in the nature of vehicles, toy vehicles, vehicle parts, vehicle accessories, clothing, footwear, and headgear for use in online virtual environments, virtual online environments, and extended reality virtual environments; Design and development of software, namely, software for creating digital art
General Information
| Serial Number | 79377021 |
| Word Mark | M |
| Filing Date | Tuesday, February 7, 2023 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, May 28, 2024 |
| Registration Number | 7394424 |
| Registration Date | Tuesday, May 28, 2024 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, March 12, 2024 |
Trademark Statements
| Goods and Services | Entertainment services, namely, providing online non-downloadable virtual vehicles, virtual toy vehicles, virtual vehicle parts, virtual vehicle accessories, virtual clothing, virtual footwear and virtual headgear for use in virtual environments created for entertainment purposes; entertainment services, namely, providing online video games; entertainment services, namely, providing virtual environments in which users can interact for recreational, leisure, or entertainment purposes; Entertainment services, namely, providing an online virtual environment for viewing and reading entertainment content and non-downloadable audio-visual and visual programs featuring pre-recorded and live entertainment events; organization, production and presentation of events for cultural, sports and entertainment purposes; organizing and conducting electronic computer game competitions |
| Description of Mark | The mark consists of the stylized, gray letter "M" with a series of three slanted quadrilateral stripes to the left. The first stripe next to the "M" in red, the second is in dark blue, and the third is in light blue. |
| Goods and Services | Downloadable multimedia files containing artwork, text, audio, and video featuring vehicles, toy vehicles, vehicle parts, vehicle accessories, clothing, footwear, and headgear, authenticated by non-fungible tokens (NFTs); downloadable digital image, text, and video files of vehicles, toy vehicles, vehicle parts, vehicle accessories, clothing, footwear, and headgear authenticated by non-fungible tokens (NFTs); Downloadable computer programs for accessing, purchasing and using virtual goods in the nature of vehicles, toy vehicles, vehicle parts, vehicle accessories, clothing, footwear, and headgear for use in online virtual environments, virtual online environments, and extended reality virtual environments; downloadable virtual goods, namely, vehicles, toy vehicles, vehicle parts, vehicle accessories, clothing, footwear, and headgear for use in online virtual environments, virtual online environments, and extended reality virtual environments; downloadable computer game programs; electronic simulators for simulating the operation of land vehicles; virtual reality headsets; virtual reality glasses; virtual reality computer hardware; computer peripheral devices; computer mice; mouse pads; joysticks for use with computers, other than for video games |
| Indication of Colors claimed | The color(s) light blue, dark blue, red and gray is/are claimed as a feature of the mark. |
| Goods and Services | Online retail store services featuring virtual vehicles, virtual toy vehicles, virtual vehicle parts, virtual vehicle accessories, virtual bags, virtual clothing, virtual footwear and virtual headgear for use in online virtual worlds, all the aforementioned authenticated by non-fungible tokens (NFTs); online retail store services featuring digital collectibles in the nature of downloadable image files of virtual vehicles, virtual toy vehicles, virtual vehicle parts, virtual vehicle accessories, virtual clothing, virtual footwear and virtual headgear, all the aforementioned authenticated by non-fungible tokens (NFTs); provision of an online marketplace for buyers and sellers of virtual reality game services |
| Goods and Services | Providing online non-downloadable game software; Hosting of non-downloadable digital content on the Internet, namely, virtual goods in the nature of vehicles, toy vehicles, vehicle parts, vehicle accessories, clothing, footwear, and headgear for use in online virtual environments, virtual online environments, and extended reality virtual environments; Design and development of software, namely, software for creating digital art |
Classification Information
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, August 25, 2023 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, August 25, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, August 25, 2023 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, August 25, 2023 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Bayerische Motoren Werke Aktiengesellschaft |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 25 - NOT AVAILABLE |
| Address | DE |
| Party Name | Bayerische Motoren Werke Aktiengesellschaft |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 25 - NOT AVAILABLE |
| Address | DE |
| Party Name | Bayerische Motoren Werke Aktiengesellschaft |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 25 - NOT AVAILABLE |
| Address | DE |
Trademark Events
| Event Date | Event Description |
| Thursday, August 24, 2023 | SN ASSIGNED FOR SECT 66A APPL FROM IB |
| Friday, August 25, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, August 29, 2023 | APPLICATION FILING RECEIPT MAILED |
| Monday, November 6, 2023 | ASSIGNED TO EXAMINER |
| Thursday, November 9, 2023 | NON-FINAL ACTION WRITTEN |
| Friday, November 10, 2023 | NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW |
| Tuesday, November 14, 2023 | REFUSAL PROCESSED BY MPU |
| Tuesday, November 14, 2023 | NON-FINAL ACTION MAILED - REFUSAL SENT TO IB |
| Monday, December 4, 2023 | REFUSAL PROCESSED BY IB |
| Monday, January 22, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, January 22, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, January 22, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, January 29, 2024 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, January 29, 2024 | EXAMINERS AMENDMENT E-MAILED |
| Monday, January 29, 2024 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, January 29, 2024 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, January 31, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 21, 2024 | NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB |
| Wednesday, February 21, 2024 | NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB |
| Wednesday, February 21, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Wednesday, February 21, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 12, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 12, 2024 | NOTIFICATION PROCESSED BY IB |
| Tuesday, March 12, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 28, 2024 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 28, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Thursday, August 29, 2024 | FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB |
| Thursday, November 14, 2024 | FINAL DISPOSITION PROCESSED |
| Friday, November 15, 2024 | FINAL DISPOSITION NOTICE SENT TO IB |
