LIVE THE SALT LIFE Trademark

Trademark Overview


On Thursday, June 21, 2012, a trademark application was filed for LIVE THE SALT LIFE with the United States Patent and Trademark Office. The USPTO has given the LIVE THE SALT LIFE trademark a serial number of 85658203. The federal status of this trademark filing is REGISTERED AND RENEWED as of Thursday, October 10, 2024. This trademark is owned by Salt Life Holdings, LLC. The LIVE THE SALT LIFE trademark is filed in the Advertising, Business and Retail Services and Communication Services categories with the following description:

[ Social media services, namely, the provision of interactive forums in which users may exchange information, recordings, videos, and photographs about outdoor-related activities ]

Online retail store services and retail store services featuring clothing, jewelry, sports and outdoor living related merchandise
live the salt life

General Information


Serial Number85658203
Word MarkLIVE THE SALT LIFE
Filing DateThursday, June 21, 2012
Status800 - REGISTERED AND RENEWED
Status DateThursday, October 10, 2024
Registration Number4471719
Registration DateTuesday, January 21, 2014
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 5, 2013

Trademark Statements


Goods and Services[ Social media services, namely, the provision of interactive forums in which users may exchange information, recordings, videos, and photographs about outdoor-related activities ]
Goods and ServicesOnline retail store services and retail store services featuring clothing, jewelry, sports and outdoor living related merchandise

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, June 29, 2012
Primary Code035
First Use Anywhere DateMonday, November 1, 2010
First Use In Commerce DateMonday, November 1, 2010

International Class038 - Services allowing people to communicate with another by a sensory means.
US Class Codes100, 101, 104
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateThursday, October 10, 2024
Primary Code038
First Use Anywhere DateMonday, November 1, 2010
First Use In Commerce DateMonday, November 1, 2010

Trademark Owner History


Party NameSALT LIFE, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressColumbus, GA 31901

Party NameTO THE GAME, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressGREENVILLE, SC 29602

Party NameTO THE GAME, LLC
Party Type21 - New Owner After Publication
Legal Entity Type16 - Limited Liability Company
AddressGREENVILLE, SC 29602

Party NameSalt Life Holdings, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressJacksonville, FL 32246

Party NameSalt Life Holdings, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressJacksonville, FL 32246

Trademark Events


Event DateEvent Description
Monday, June 25, 2012NEW APPLICATION ENTERED
Friday, October 5, 2012ASSIGNED TO EXAMINER
Friday, October 5, 2012NON-FINAL ACTION WRITTEN
Friday, October 5, 2012NON-FINAL ACTION E-MAILED
Friday, October 5, 2012NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, November 22, 2012FINAL REFUSAL WRITTEN
Friday, June 29, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, October 31, 2012TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, October 31, 2012CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, October 31, 2012TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, November 22, 2012FINAL REFUSAL E-MAILED
Thursday, November 22, 2012NOTIFICATION OF FINAL REFUSAL EMAILED
Thursday, December 20, 2012TEAS REQUEST FOR RECONSIDERATION RECEIVED
Tuesday, March 5, 2013PUBLISHED FOR OPPOSITION
Tuesday, March 5, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Thursday, December 20, 2012CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, December 20, 2012TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, January 10, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, January 25, 2013ASSIGNED TO LIE
Friday, January 25, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, February 13, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Monday, September 30, 2013TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, September 30, 2013ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, October 23, 2013AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, December 10, 2013ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, April 30, 2013NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, October 30, 2013TEAS STATEMENT OF USE RECEIVED
Wednesday, October 30, 2013USE AMENDMENT FILED
Monday, December 9, 2013STATEMENT OF USE PROCESSING COMPLETE
Monday, December 2, 2013CASE ASSIGNED TO INTENT TO USE PARALEGAL
Saturday, December 14, 2013NOTICE OF ACCEPTANCE OF STATEMENT OF USE MAILED
Wednesday, April 8, 2015AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Thursday, January 23, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, January 23, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Thursday, January 23, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Friday, December 13, 2013LAW OFFICE REGISTRATION REVIEW COMPLETED
Tuesday, January 21, 2014REGISTERED-PRINCIPAL REGISTER
Wednesday, July 16, 2014NOTICE OF SUIT
Monday, December 2, 2019TEAS SECTION 8 & 15 RECEIVED
Wednesday, February 19, 2020NOTICE OF SUIT
Tuesday, June 7, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, June 7, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, June 7, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, June 7, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Tuesday, June 7, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, June 7, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, October 9, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, October 10, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, January 21, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, July 22, 2024TEAS SECTION 8 & 9 RECEIVED
Thursday, October 10, 2024NOTICE OF ACCEPTANCE OF PARTIAL SEC. 8 & 9 EMAILED
Thursday, October 10, 2024REGISTERED - PARTIAL SEC. 8 (10-YR) ACCEPTED
Thursday, October 10, 2024REGISTERED - SEC. 9 GRANTED/CHECK RECORD FOR SEC. 8
Thursday, October 10, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)