| Serial Number | 88866043 |
| Word Mark | LIVE LONG EAT POSITIVE GIVE BACK TREAD LIGHTLY BE WELL |
| Filing Date | Thursday, April 9, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, September 20, 2022 |
| Registration Number | 6852938 |
| Registration Date | Tuesday, September 20, 2022 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, February 16, 2021 |
| Goods and Services | Chocolate-based snack foods; chocolate-based snack food formed and packaged as bars; granola-based snack foods; granola-based snack bars |
| Description of Mark | The mark consists of images of a sun, grain, a hand, a foot and a heart. Directly underneath the sun image are the words "LIVE LONG" in initial caps. Directly underneath the grain image are the words "EAT POSITIVE" in initial caps. Directly underneath the hand image are the words "GIVE BACK" in initial caps. Directly underneath the foot image are the words "TREAD LIGHTLY" in initial caps. Directly underneath the heart image are the words "BE WELL" in initial caps. |
| Goods and Services | Fruit-based snack food; fruit-based snack food formed and packaged as bars; fruit-based snack foods containing plant-based proteins; fruit-based snack foods formed and packaged as bars containing plant-based proteins; fruit-based snack foods containing animal-based protein; fruit-based snack foods formed and packaged as bars containing animal-based protein; fruit-based snack foods containing probiotics, supplements, proteins, vitamins, minerals, nutraceuticals, and other beneficial functional ingredients in the form of fiber; fruit-based snack foods formed and packaged as bars containing probiotics, supplements, proteins, vitamins, minerals, nutraceuticals, and other beneficial functional ingredients in the form of fiber; vegan, vegetarian and plant-based snack foods, namely, vegetable-based snack foods; vegan, vegetarian and plant-based snack bars, namely, vegetable-based snack foods formed and packaged as bars; nut-based snack foods; nut-based snack bars; seed-based snack foods; seed-based snack bars; soy-free snack foods, namely, nut and fruit-based snack foods; dairy-free snack bars, namely, vegetable-based snack foods formed and packaged as bars; dairy-free snack foods, namely, vegetable-based snack foods formed and packaged as bars; gluten-free snack foods, namely, vegetable-based snack foods formed and packaged as bars; gluten-free snack bars, namely, vegetable-based snack foods formed and packaged as bars; fruit and vegetable-based snack foods containing probiotics, supplements, proteins, vitamins, minerals, nutraceuticals, and other beneficial functional ingredients in the form of fiber; fruit and vegetable-based snack foods formed and packaged as bars containing probiotics, supplements, proteins, vitamins, minerals, nutraceuticals, and other beneficial functional ingredients in the form of fiber |
| Goods and Services | Dietary supplements, namely, protein bars being protein supplements formed and packaged as bars; nutritional supplements; dietary supplements; nutritional supplements formed and packaged as bars for low FODMAP diet; nutritional supplement meal replacement bars for boosting energy |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| International Class | 005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides. |
| US Class Codes | 005, 006, 018, 044, 046, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, April 17, 2020 |
| Primary Code | 005 |
| First Use Anywhere Date | Wednesday, June 1, 2005 |
| First Use In Commerce Date | Wednesday, June 1, 2005 |
| International Class | 029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, April 17, 2020 |
| Primary Code | 029 |
| First Use Anywhere Date | Wednesday, June 1, 2005 |
| First Use In Commerce Date | Wednesday, June 1, 2005 |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, April 17, 2020 |
| Primary Code | 030 |
| First Use Anywhere Date | Wednesday, June 1, 2005 |
| First Use In Commerce Date | Wednesday, June 1, 2005 |
| Party Name | Go Macro, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Viola, WI 54664 |
| Party Name | Go Macro, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Viola, WI 54664 |
| Party Name | Go Macro, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Viola, WI 54664 |
| Event Date | Event Description |
| Tuesday, September 20, 2022 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, September 20, 2022 | REGISTERED-PRINCIPAL REGISTER |
| Friday, August 19, 2022 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Thursday, August 18, 2022 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, August 17, 2022 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, August 17, 2022 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, August 17, 2022 | ASSIGNED TO LIE |
| Friday, July 22, 2022 | NOTICE OF REVIVAL - E-MAILED |
| Friday, July 22, 2022 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, July 22, 2022 | PETITION TO REVIVE-GRANTED |
| Friday, July 22, 2022 | TEAS PETITION TO REVIVE RECEIVED |
| Monday, May 23, 2022 | ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND |
| Monday, May 23, 2022 | ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE |
| Monday, November 8, 2021 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, November 8, 2021 | NON-FINAL ACTION E-MAILED |
| Monday, November 8, 2021 | SU - NON-FINAL ACTION - WRITTEN |
| Monday, November 8, 2021 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, October 20, 2021 | USE AMENDMENT FILED |
| Monday, November 8, 2021 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, October 20, 2021 | TEAS STATEMENT OF USE RECEIVED |
| Friday, October 15, 2021 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, October 13, 2021 | SOU EXTENSION 1 GRANTED |
| Wednesday, October 13, 2021 | SOU EXTENSION 1 FILED |
| Wednesday, October 13, 2021 | TEAS EXTENSION RECEIVED |
| Tuesday, April 13, 2021 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, February 16, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 16, 2021 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 27, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Monday, January 11, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, December 29, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, December 28, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, December 28, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Sunday, June 28, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Sunday, June 28, 2020 | NON-FINAL ACTION E-MAILED |
| Sunday, June 28, 2020 | NON-FINAL ACTION WRITTEN |
| Thursday, June 25, 2020 | ASSIGNED TO EXAMINER |
| Saturday, April 18, 2020 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, April 17, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Monday, April 13, 2020 | NEW APPLICATION ENTERED IN TRAM |