| Serial Number | 90755340 |
| Word Mark | LIVE LIFE LESS SOFT |
| Filing Date | Friday, June 4, 2021 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, August 8, 2023 |
| Registration Number | 7133941 |
| Registration Date | Tuesday, August 8, 2023 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 5, 2022 |
| Goods and Services | Mail order catalog services featuring clothing and footwear; On-line retail store services featuring clothing and footwear; Retail store services featuring clothing and footwear |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, August 26, 2021 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, May 10, 2023 |
| First Use In Commerce Date | Wednesday, May 10, 2023 |
| Party Name | Duluth Holdings Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Mount Horeb, WI 53572 |
| Party Name | Duluth Holdings Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Mount Horeb, WI 53572 |
| Party Name | Duluth Holdings Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Mount Horeb, WI 53572 |
| Event Date | Event Description |
| Tuesday, August 8, 2023 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, August 8, 2023 | REGISTERED-PRINCIPAL REGISTER |
| Friday, July 7, 2023 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Thursday, July 6, 2023 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, June 7, 2023 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, May 12, 2023 | USE AMENDMENT FILED |
| Monday, June 5, 2023 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Friday, May 12, 2023 | TEAS STATEMENT OF USE RECEIVED |
| Saturday, November 12, 2022 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, November 10, 2022 | SOU EXTENSION 1 GRANTED |
| Thursday, November 10, 2022 | SOU EXTENSION 1 FILED |
| Thursday, November 10, 2022 | TEAS EXTENSION RECEIVED |
| Wednesday, August 17, 2022 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Tuesday, May 31, 2022 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, April 5, 2022 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 5, 2022 | PUBLISHED FOR OPPOSITION |
| Wednesday, March 16, 2022 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Friday, February 25, 2022 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, February 21, 2022 | ASSIGNED TO EXAMINER |
| Thursday, August 26, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, June 8, 2021 | NEW APPLICATION ENTERED |