| Serial Number | 98189042 |
| Word Mark | LIVE IT UP |
| Filing Date | Wednesday, September 20, 2023 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, October 21, 2025 |
| Registration Number | 7995692 |
| Registration Date | Tuesday, October 21, 2025 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, February 11, 2025 |
| Goods and Services | Powdered vegetables for making vegetable-based juice drinks; powders for making fruit-based beverages |
| Goods and Services | Dietary supplements and dietetic preparations, namely food supplements; dietary and nutritional supplements; dietary supplements containing greens; powdered nutritional supplement drink mix; powdered nutritional supplement drink mix and concentrate; all excluding dietary supplements for pets. |
| Goods and Services | Dried vegetables in powder form and dried fruits in powder form, excluding ready to eat cereal. |
| International Class | 005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides. |
| US Class Codes | 005, 006, 018, 044, 046, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 6, 2023 |
| Primary Code | 005 |
| First Use Anywhere Date | Wednesday, October 18, 2023 |
| First Use In Commerce Date | Wednesday, October 18, 2023 |
| International Class | 029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 6, 2023 |
| Primary Code | 029 |
| First Use Anywhere Date | Wednesday, October 18, 2023 |
| First Use In Commerce Date | Wednesday, October 18, 2023 |
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 6, 2023 |
| Primary Code | 032 |
| First Use Anywhere Date | Wednesday, October 18, 2023 |
| First Use In Commerce Date | Wednesday, October 18, 2023 |
| Party Name | SUPERFOODS, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10003 |
| Party Name | SUPERFOODS, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10003 |
| Party Name | SUPERFOODS, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10003 |
| Event Date | Event Description |
| Saturday, September 23, 2023 | NEW APPLICATION ENTERED |
| Friday, October 6, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, May 14, 2024 | ASSIGNED TO EXAMINER |
| Thursday, May 23, 2024 | NON-FINAL ACTION WRITTEN |
| Thursday, May 23, 2024 | NON-FINAL ACTION E-MAILED |
| Thursday, May 23, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, June 10, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, June 10, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, June 10, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, August 14, 2024 | SUSPENSION LETTER WRITTEN |
| Wednesday, August 14, 2024 | LETTER OF SUSPENSION E-MAILED |
| Wednesday, August 14, 2024 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Thursday, October 31, 2024 | TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED |
| Monday, December 9, 2024 | ASSIGNED TO LIE |
| Monday, December 9, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, December 9, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, January 17, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 5, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, February 11, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, February 11, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 8, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, May 2, 2025 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, September 30, 2025 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Friday, May 2, 2025 | USE AMENDMENT FILED |
| Tuesday, September 30, 2025 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, October 1, 2025 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, October 1, 2025 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, October 21, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 21, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |