
| Serial Number | 75449451 | 
| Word Mark | LIVE BIG | 
| Filing Date | Thursday, March 12, 1998 | 
| Status | 710 - CANCELLED - SECTION 8 | 
| Status Date | Sunday, March 7, 2010 | 
| Registration Number | 2267784 | 
| Registration Date | Tuesday, August 3, 1999 | 
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) | 
| Published for Opposition Date | Tuesday, November 10, 1998 | 
| Goods and Services | Promoting youth awareness and action among youth regarding smoking avoidance and smoking cessation | 
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. | 
| US Class Codes | 100, 101 | 
| Class Status Code | 2 - Sec. 8 - Entire Registration | 
| Class Status Date | Sunday, March 7, 2010 | 
| Primary Code | 042 | 
| First Use Anywhere Date | Tuesday, April 7, 1998 | 
| First Use In Commerce Date | Tuesday, April 7, 1998 | 
| Party Name | R.J. Reynolds Tobacco Company | 
| Party Type | 31 - New Owner After Registration | 
| Legal Entity Type | 03 - Corporation | 
| Address | Winston-Salem, NC 27102 | 
| Party Name | Brown & Williamson Tobacco Corporation | 
| Party Type | 30 - Original Registrant | 
| Legal Entity Type | 03 - Corporation | 
| Address | Louisville, KY 40202 | 
| Party Name | Brown & Williamson Tobacco Corporation | 
| Party Type | 20 - Owner at Publication | 
| Legal Entity Type | 03 - Corporation | 
| Address | Louisville, KY 40202 | 
| Party Name | Brown & Williamson Tobacco Corporation | 
| Party Type | 10 - Original Applicant | 
| Legal Entity Type | 03 - Corporation | 
| Address | Louisville, KY 40202 | 
| Event Date | Event Description | 
| Sunday, March 7, 2010 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 | 
| Friday, August 25, 2006 | CASE FILE IN TICRS | 
| Thursday, August 18, 2005 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. | 
| Tuesday, August 16, 2005 | ASSIGNED TO PARALEGAL | 
| Tuesday, June 28, 2005 | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED | 
| Tuesday, June 28, 2005 | TEAS SECTION 8 & 15 RECEIVED | 
| Friday, December 10, 2004 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED | 
| Friday, December 10, 2004 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED | 
| Tuesday, August 3, 1999 | REGISTERED-PRINCIPAL REGISTER | 
| Tuesday, June 8, 1999 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED | 
| Tuesday, June 8, 1999 | ASSIGNED TO EXAMINER | 
| Friday, June 4, 1999 | STATEMENT OF USE PROCESSING COMPLETE | 
| Friday, June 4, 1999 | EXTENSION 1 GRANTED | 
| Tuesday, May 4, 1999 | EXTENSION 1 FILED | 
| Tuesday, May 4, 1999 | USE AMENDMENT FILED | 
| Tuesday, February 2, 1999 | NOA MAILED - SOU REQUIRED FROM APPLICANT | 
| Tuesday, November 10, 1998 | PUBLISHED FOR OPPOSITION | 
| Friday, October 9, 1998 | NOTICE OF PUBLICATION | 
| Sunday, August 23, 1998 | APPROVED FOR PUB - PRINCIPAL REGISTER | 
| Thursday, August 6, 1998 | EXAMINER'S AMENDMENT MAILED | 
| Tuesday, July 21, 1998 | NON-FINAL ACTION MAILED | 
| Monday, July 20, 1998 | ASSIGNED TO EXAMINER | 
| Friday, July 17, 1998 | ASSIGNED TO EXAMINER |