LIFE IS REAL SALT DAWG * LIVE READY * READY WITH YOUR ADVENTURE AND SURVIVAL NEEDS Trademark
Trademark Overview
On Tuesday, July 7, 2026, a trademark application was filed for LIFE IS REAL SALT DAWG * LIVE READY * READY WITH YOUR ADVENTURE AND SURVIVAL NEEDS with the United States Patent and Trademark Office. The USPTO has given the LIFE IS REAL SALT DAWG * LIVE READY * READY WITH YOUR ADVENTURE AND SURVIVAL NEEDS trademark a serial number of 99927605. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Tuesday, July 7, 2026. The LIFE IS REAL SALT DAWG * LIVE READY * READY WITH YOUR ADVENTURE AND SURVIVAL NEEDS trademark is filed in the Advertising, Business and Retail Services category with the following description:
Online retail clothing store services
General Information
| Serial Number | 99927605 |
| Word Mark | LIFE IS REAL SALT DAWG * LIVE READY * READY WITH YOUR ADVENTURE AND SURVIVAL NEEDS |
| Filing Date | Tuesday, July 7, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Tuesday, July 7, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Online retail clothing store services |
| Description of Mark | The mark consists of a stylized dog's head wearing a helmet and sunglasses, positioned over two crossed tools. Behind the dog is a circle flanked by pine trees and arcs of stars. The wording "LIFE IS REAL" is in an arc above the design. Below the design is the wording "SALT DAWG", "* LIVE READY *", and "READY WITH YOUR ADVENTURE AND SURVIVAL NEEDS". |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, July 7, 2026 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Falls Church, VA 22046 US |
Trademark Events
| Event Date | Event Description |
| Tuesday, July 7, 2026 | NEW APPLICATION ENTERED |
| Tuesday, July 7, 2026 | APPLICATION FILING RECEIPT MAILED |