| Serial Number | 86200321 |
| Word Mark | KEYS TO EXCELLENCE |
| Filing Date | Friday, February 21, 2014 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Friday, December 5, 2025 |
| Registration Number | 4801956 |
| Registration Date | Tuesday, September 1, 2015 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 16, 2015 |
| Goods and Services | [ providing a website featuring technology that enables self-assessment, benchmarking, and management in the area of school foodservice programs; providing an interactive website featuring technology that enables school nutrition directors or other personnel to respond to a series of foodservice-related questions for response from the user that result in reports that provide foodservice-related information in the form of benchmarking and comparison of program performance against national standards and school districts for use in analysis, improvement, and training in the area of school foodservice program operations, administration, nutrition, communications and marketing ] |
| Goods and Services | education services, namely, providing classes, seminars, and workshops in the fields of school foodservice and nutrition and distribution of course materials in connection therewith; providing online publications in the nature of magazines, journals, research reports and brochures in the fields of nutrition, school foodservice and educational programs; providing recognition and incentives by the way of awards to demonstrate excellence in the fields of school foodservice and nutrition |
| Goods and Services | promoting public awareness of best practices and trends in school foodservice and nutrition |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, March 6, 2014 |
| Primary Code | 035 |
| First Use Anywhere Date | Saturday, December 31, 2005 |
| First Use In Commerce Date | Saturday, December 31, 2005 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, March 6, 2014 |
| Primary Code | 041 |
| First Use Anywhere Date | Sunday, December 31, 1995 |
| First Use In Commerce Date | Sunday, December 31, 1995 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | B - Sec. 8 - Class(es) in a Multiple Class registration |
| Class Status Date | Tuesday, November 30, 2021 |
| Primary Code | 042 |
| First Use Anywhere Date | Saturday, December 31, 2005 |
| First Use In Commerce Date | Saturday, December 31, 2005 |
| Party Name | School Nutrition Association |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Arlington, VA 22206 |
| Party Name | School Nutrition Association |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | National harbor, MD 20745 |
| Party Name | School Nutrition Association |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | National harbor, MD 20745 |
| Event Date | Event Description |
| Tuesday, February 25, 2014 | NEW APPLICATION ENTERED |
| Thursday, March 6, 2014 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, May 30, 2014 | ASSIGNED TO EXAMINER |
| Monday, June 2, 2014 | NON-FINAL ACTION WRITTEN |
| Monday, June 2, 2014 | NON-FINAL ACTION E-MAILED |
| Monday, June 2, 2014 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, December 2, 2014 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, December 2, 2014 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, December 3, 2014 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, December 23, 2014 | NON-FINAL ACTION WRITTEN |
| Tuesday, December 23, 2014 | NON-FINAL ACTION E-MAILED |
| Tuesday, December 23, 2014 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, April 7, 2015 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, April 7, 2015 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, April 8, 2015 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, April 14, 2015 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, May 5, 2015 | ASSIGNED TO LIE |
| Friday, May 8, 2015 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, May 27, 2015 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 16, 2015 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 16, 2015 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 1, 2015 | REGISTERED-PRINCIPAL REGISTER |
| Monday, September 9, 2019 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, September 9, 2019 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, September 24, 2019 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, September 24, 2019 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, September 1, 2020 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, September 23, 2020 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, September 23, 2020 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, September 23, 2020 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, September 23, 2020 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, September 23, 2020 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Friday, August 27, 2021 | TEAS SECTION 8 & 15 RECEIVED |
| Tuesday, November 30, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, November 30, 2021 | REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Tuesday, November 30, 2021 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Sunday, September 1, 2024 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Thursday, August 21, 2025 | TEAS SECTION 8 & 9 RECEIVED |
| Wednesday, December 3, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, December 5, 2025 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Friday, December 5, 2025 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Friday, December 5, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |