KEEBLER Trademark

Trademark Overview


On Wednesday, May 17, 1972, a trademark application was filed for KEEBLER with the United States Patent and Trademark Office. The USPTO has given the KEEBLER trademark a serial number of 72424669. The federal status of this trademark filing is REGISTERED AND RENEWED as of Monday, April 15, 2024. This trademark is owned by KEEBLER COMPANY. The KEEBLER trademark is filed in the Staple Food Products category with the following description:

BISCUITS; SNACK ITEMS IN THE NATURE OF CRACKERS OF VARIOUS SHAPES AND SIZES, CONTAINING FLAVORING OR SEASONING INGREDIENTS, SUCH AS FOR EXAMPLE, SESAME, CHEESE, ONION, BACON; WAFERS; TOASTS; ANIMAL CRACKERS; AND EDIBLE CONTAINERS OF A BAKERY PRODUCT NATURE FOR RECEIVING VARIOUS FOODS

General Information


Serial Number72424669
Word MarkKEEBLER
Filing DateWednesday, May 17, 1972
Status800 - REGISTERED AND RENEWED
Status DateMonday, April 15, 2024
Registration Number0977788
Registration DateTuesday, January 29, 1974
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesBISCUITS; SNACK ITEMS IN THE NATURE OF CRACKERS OF VARIOUS SHAPES AND SIZES, CONTAINING FLAVORING OR SEASONING INGREDIENTS, SUCH AS FOR EXAMPLE, SESAME, CHEESE, ONION, BACON; WAFERS; TOASTS; ANIMAL CRACKERS; AND EDIBLE CONTAINERS OF A BAKERY PRODUCT NATURE FOR RECEIVING VARIOUS FOODS

Classification Information


International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateTuesday, March 1, 1983
Primary Code046
First Use Anywhere DateMonday, September 13, 1971
First Use In Commerce DateMonday, September 13, 1971

Trademark Owner History


Party NameFERVALUE USA, LLC
Party Type34 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressPARSIPPANY, NJ 07054

Party NameFEREQUITY INC.
Party Type33 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressPARSIPPANY, NJ 07054

Party NameFEREQUITY INC.
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressPARSIPPANY, NJ 07054

Party NameKELLOGG NORTH AMERICA COMPANY
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressBATTLE CREEK, MI 49016

Party NameKEEBLER COMPANY
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressELMHURST, IL 60126

Trademark Events


Event DateEvent Description
Saturday, March 20, 2004REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Monday, January 28, 1980REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, August 18, 1993REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8
Tuesday, September 28, 1993REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, February 2, 2004REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Saturday, March 20, 2004REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, January 27, 2014TEAS SECTION 8 & 9 RECEIVED
Wednesday, September 25, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, August 15, 2008CASE FILE IN TICRS
Monday, January 27, 2014REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Tuesday, February 11, 2014REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, February 11, 2014CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, February 11, 2014REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Tuesday, February 11, 2014NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Monday, February 1, 2016TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, February 1, 2016ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, October 2, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, October 2, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Sunday, January 29, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, October 24, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, February 17, 2021AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, May 3, 2023AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, October 24, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, October 24, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, October 24, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, October 24, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Sunday, April 14, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, April 15, 2024REGISTERED AND RENEWED (FOURTH RENEWAL - 10 YRS)
Monday, April 15, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, April 15, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, December 6, 2023TEAS SECTION 8 & 9 RECEIVED