JOGA BONITO Trademark

Trademark Overview


On Friday, May 9, 2025, a trademark application was filed for JOGA BONITO with the United States Patent and Trademark Office. The USPTO has given the JOGA BONITO trademark a serial number of 99177468. The federal status of this trademark filing is RESPONSE AFTER NON-FINAL ACTION - ENTERED as of Wednesday, January 14, 2026. This trademark is owned by The Beautiful Game LLC. The JOGA BONITO trademark is filed in the Clothing & Apparel Products category with the following description:

Outerwear, namely, hoodies, sweaters, and zip ups; Clothing, namely, T-shirts, hoodies, zip-ups, sweatpants, shorts, and sweaters
joga bonito

General Information


Serial Number99177468
Word MarkJOGA BONITO
Filing DateFriday, May 9, 2025
Status661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED
Status DateWednesday, January 14, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Translation of Words in MarkThe English translation of "JOGA BONITO" in the mark is "BEAUTIFUL GAME".
Goods and ServicesOuterwear, namely, hoodies, sweaters, and zip ups; Clothing, namely, T-shirts, hoodies, zip-ups, sweatpants, shorts, and sweaters

Classification Information


International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateFriday, May 9, 2025
Primary Code025
First Use Anywhere DateSaturday, June 1, 2024
First Use In Commerce DateSaturday, June 1, 2024

Trademark Owner History


Party NameThe Beautiful Game LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressCheyenne, WY 82001

Trademark Events


Event DateEvent Description
Friday, May 9, 2025NEW APPLICATION ENTERED
Friday, May 9, 2025APPLICATION FILING RECEIPT MAILED
Thursday, September 18, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, September 24, 2025ASSIGNED TO EXAMINER
Tuesday, October 14, 2025NON-FINAL ACTION WRITTEN
Tuesday, October 14, 2025NON-FINAL ACTION E-MAILED
Tuesday, October 14, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, January 14, 2026TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, January 14, 2026CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, January 14, 2026TEAS/EMAIL CORRESPONDENCE ENTERED