JOE'GURT TREAT JOE SELF Trademark
Trademark Overview
On Sunday, September 8, 2024, a trademark application was filed for JOE'GURT TREAT JOE SELF with the United States Patent and Trademark Office. The USPTO has given the JOE'GURT TREAT JOE SELF trademark a serial number of 98739634. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, July 15, 2025. The JOE'GURT TREAT JOE SELF trademark is filed in the Restaurant & Hotel Services category with the following description:
Frozen yogurt shop services in the nature of a restaurant; Coffee and juice bar services; Restaurant and café services; Restaurant; Coffee bars; Restaurant services featuring yogurt based foods; Fast casual restaurants; Providing of food and drink via food booths, restaurants, take out counters; Restaurant and bar services; Fast casual restaurants featuring yogurt based foods; Cafe and restaurant services; Snack-bar services; Coffee-house and snack-bar services; Cafe and snack-bar services; Restaurant services, namely, providing of food and beverages for consumption on and off the premises; Restaurants; Brunch restaurants; Coffee and tea bars; Coffee shops; Restaurant services; Coffee bar services; Breakfast restaurants; Café and restaurant services
General Information
| Serial Number | 98739634 |
| Word Mark | JOE'GURT TREAT JOE SELF |
| Filing Date | Sunday, September 8, 2024 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, July 15, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 20, 2025 |
Trademark Statements
| Description of Mark | The mark consists of the stylized purple wording "JOE'GURT", the letter "J" in "JOE'GURT" doubles as a stylized purple smiley face design; underneath the word "GURT" is the stylized orange wording "TREAT JOE SELF". |
| Pseudo Mark | JOEGURT TREAT JOE SELF |
| Indication of Colors claimed | The color(s) purple and orange is/are claimed as a feature of the mark. |
| Goods and Services | Frozen yogurt shop services in the nature of a restaurant; Coffee and juice bar services; Restaurant and café services; Restaurant; Coffee bars; Restaurant services featuring yogurt based foods; Fast casual restaurants; Providing of food and drink via food booths, restaurants, take out counters; Restaurant and bar services; Fast casual restaurants featuring yogurt based foods; Cafe and restaurant services; Snack-bar services; Coffee-house and snack-bar services; Cafe and snack-bar services; Restaurant services, namely, providing of food and beverages for consumption on and off the premises; Restaurants; Brunch restaurants; Coffee and tea bars; Coffee shops; Restaurant services; Coffee bar services; Breakfast restaurants; Café and restaurant services |
Classification Information
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Sunday, September 8, 2024 |
| Primary Code | 043 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | NOT AVAILABLE |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 01 - Individual |
| Address | NOGALES, AZ 85621 |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | NOGALES, AZ 85621 |
Trademark Events
| Event Date | Event Description |
| Sunday, September 8, 2024 | APPLICATION FILING RECEIPT MAILED |
| Sunday, September 8, 2024 | NEW APPLICATION ENTERED |
| Monday, March 17, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, March 17, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, March 18, 2025 | ASSIGNED TO EXAMINER |
| Friday, March 21, 2025 | NON-FINAL ACTION E-MAILED |
| Friday, March 21, 2025 | NON-FINAL ACTION WRITTEN |
| Monday, April 14, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, April 14, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, April 14, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, April 21, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 14, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 20, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 20, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 15, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, March 21, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
