IT'S NOT A SLOGAN, IT'S A STANDARD Trademark

Trademark Overview

On Thursday, June 21, 2018, a trademark application was filed for IT'S NOT A SLOGAN, IT'S A STANDARD with the United States Patent and Trademark Office. The USPTO has given the IT'S NOT A SLOGAN, IT'S A STANDARD trademark a serial number of 88009867. The federal status of this trademark filing is REGISTERED as of Tuesday, August 18, 2020. This trademark is owned by The Honest Kitchen, Inc.. The IT'S NOT A SLOGAN, IT'S A STANDARD trademark is filed in the Pharmaceutical Products and Natural Agricultural Products categories with the following description:

Dietary supplements; dietary supplements for animals and pets

Pet food; food for animals; dehydrated whole foods for pets; dog food; cat food; pet treats
it's not a slogan, it's a standard

General Information

Serial Number88009867
Word MarkIT'S NOT A SLOGAN, IT'S A STANDARD
Filing DateThursday, June 21, 2018
Status700 - REGISTERED
Status DateTuesday, August 18, 2020
Registration Number6130861
Registration DateTuesday, August 18, 2020
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 20, 2018

Trademark Statements

Goods and ServicesDietary supplements; dietary supplements for animals and pets
Pseudo MarkIT IS NOT A SLOGAN, IT IS A STANDARD
Goods and ServicesPet food; food for animals; dehydrated whole foods for pets; dog food; cat food; pet treats

Classification Information

International Class005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.
US Class Codes006, 018, 044, 046, 051, 052
Class Status Code6 - Active
Class Status DateWednesday, June 27, 2018
Primary Code005
First Use Anywhere DateMonday, December 31, 2018
First Use In Commerce DateMonday, December 31, 2018
International Class031 - Agricultural, horticultural and forestry products and grains not included in other classes; live animals; fresh fruits and vegetables; seeds, natural plants and flowers; foodstuffs for animals; malt.
US Class Codes001, 046
Class Status Code6 - Active
Class Status DateWednesday, June 27, 2018
Primary Code031
First Use Anywhere DateMonday, December 31, 2018
First Use In Commerce DateMonday, December 31, 2018

Trademark Owner History

Party NameThe Honest Kitchen, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSan Diego, CA 92110
Party NameThe Honest Kitchen, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSan Diego, CA 92101
Party NameThe Honest Kitchen, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSan Diego, CA 92101

Trademark Events

Event DateEvent Description
Wednesday, October 10, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, June 25, 2018NEW APPLICATION ENTERED
Wednesday, June 27, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, October 10, 2018ASSIGNED TO EXAMINER
Wednesday, October 31, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 20, 2018PUBLISHED FOR OPPOSITION
Tuesday, November 20, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 15, 2019NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, March 27, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, July 8, 2019SOU TEAS EXTENSION RECEIVED
Monday, July 8, 2019SOU EXTENSION 1 FILED
Monday, July 8, 2019SOU EXTENSION 1 GRANTED
Wednesday, July 10, 2019NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, January 8, 2020SOU TEAS EXTENSION RECEIVED
Wednesday, January 8, 2020SOU EXTENSION 2 FILED
Tuesday, January 14, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, January 14, 2020SOU EXTENSION 2 GRANTED
Wednesday, January 15, 2020NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, January 31, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, January 31, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, January 31, 2020TEAS WITHDRAWAL OF ATTORNEY RECEIVED
Friday, January 31, 2020WITHDRAWAL OF ATTORNEY GRANTED
Monday, May 11, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, May 11, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, May 11, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, June 23, 2020TEAS STATEMENT OF USE RECEIVED
Tuesday, June 23, 2020USE AMENDMENT FILED
Thursday, June 25, 2020STATEMENT OF USE PROCESSING COMPLETE
Tuesday, July 14, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, July 15, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, August 18, 2020REGISTERED-PRINCIPAL REGISTER
Thursday, June 1, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, June 1, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, June 1, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, June 1, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, June 1, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, August 18, 2025COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, September 3, 2025APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, September 3, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, September 3, 2025TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, September 3, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, September 3, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED

Related Keywords

standard slogan food supplements pets dietary animals treats foods whole dehydrated