IT'S NOT A BRAND. IT'S A LIFESTYLE. Trademark

Trademark Overview


On Sunday, April 22, 2018, a trademark application was filed for IT'S NOT A BRAND. IT'S A LIFESTYLE. with the United States Patent and Trademark Office. The USPTO has given the IT'S NOT A BRAND. IT'S A LIFESTYLE. trademark a serial number of 87887633. The federal status of this trademark filing is ABANDONED - FAILURE TO RESPOND OR LATE RESPONSE as of Monday, April 1, 2019. This trademark is owned by Crankee Yankee, LLC. The IT'S NOT A BRAND. IT'S A LIFESTYLE. trademark is filed in the Clothing & Apparel Products category with the following description:

Shirts; Shirts and short-sleeved shirts; Sport shirts; Sports shirts; Sports shirts with short sleeves; T-shirts; Adult novelty gag clothing item, namely, socks; Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms; Bottoms as clothing for men, women and children; Children's and infants' cloth bibs; Collared shirts; Golf shirts; Golf pants, shirts and skirts; Graphic T-shirts; Headbands for clothing; Headwear for men, women and children; Henley shirts; Hooded sweat shirts; Hooded sweatshirts for men, women and children; Infant and toddler one piece clothing; Jackets for men, women and children; Knit shirts; Long-sleeved shirts; Moisture-wicking sports shirts; Open-necked shirts; Outerwear, namely, hats, gloves, sweatshirts and jackets; Pajamas for men, women and children; Pants for men, women and children; Pique shirts; Polo shirts; Shirts for men, women and children; Short-sleeve shirts; Short-sleeved shirts; Short-sleeved or long-sleeved t-shir...
it's not a brand. it's a lifestyle.

General Information


Serial Number87887633
Word MarkIT'S NOT A BRAND. IT'S A LIFESTYLE.
Filing DateSunday, April 22, 2018
Status602 - ABANDONED - FAILURE TO RESPOND OR LATE RESPONSE
Status DateMonday, April 1, 2019
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesShirts; Shirts and short-sleeved shirts; Sport shirts; Sports shirts; Sports shirts with short sleeves; T-shirts; Adult novelty gag clothing item, namely, socks; Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms; Bottoms as clothing for men, women and children; Children's and infants' cloth bibs; Collared shirts; Golf shirts; Golf pants, shirts and skirts; Graphic T-shirts; Headbands for clothing; Headwear for men, women and children; Henley shirts; Hooded sweat shirts; Hooded sweatshirts for men, women and children; Infant and toddler one piece clothing; Jackets for men, women and children; Knit shirts; Long-sleeved shirts; Moisture-wicking sports shirts; Open-necked shirts; Outerwear, namely, hats, gloves, sweatshirts and jackets; Pajamas for men, women and children; Pants for men, women and children; Pique shirts; Polo shirts; Shirts for men, women and children; Short-sleeve shirts; Short-sleeved shirts; Short-sleeved or long-sleeved t-shirts; Sweat shirts; Sweatpants for men, women and children; Sweatshirts for men, women and children; T-shirts for men, women and children; Tee shirts; Tee-shirts; Ties as clothing; Turtle neck shirts; Wearable garments and clothing, namely, shirts; Women's clothing, namely, shirts, dresses, skirts, blouses; Woven shirts
Pseudo MarkIT IS NOT A BRAND. IT IS A LIFESTYLE.

Classification Information


International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateTuesday, May 1, 2018
Primary Code025
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameCrankee Yankee, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressAtkinson, NH 03811

Trademark Events


Event DateEvent Description
Monday, April 1, 2019ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND
Monday, April 1, 2019ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE
Thursday, August 23, 2018NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, August 23, 2018NON-FINAL ACTION E-MAILED
Thursday, August 23, 2018NON-FINAL ACTION WRITTEN
Sunday, August 12, 2018ASSIGNED TO EXAMINER
Tuesday, May 1, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Wednesday, April 25, 2018NEW APPLICATION ENTERED IN TRAM