IT'S IN OUR NATURE Trademark
Trademark Overview
On Friday, September 1, 2023, a trademark application was filed for IT'S IN OUR NATURE with the United States Patent and Trademark Office. The USPTO has given the IT'S IN OUR NATURE trademark a serial number of 98161761. The federal status of this trademark filing is REGISTERED as of Tuesday, May 27, 2025. This trademark is owned by Ventura County Lodging Association. The IT'S IN OUR NATURE trademark is filed in the Advertising, Business and Retail Services category with the following description:
Promoting tourism in the Camarillo, Oxnard, Ventura and Port Hueneme, California area; Promoting recreation and tourism in the Camarillo, Oxnard, Ventura and Port Hueneme, California area
General Information
| Serial Number | 98161761 |
| Word Mark | IT'S IN OUR NATURE |
| Filing Date | Friday, September 1, 2023 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, May 27, 2025 |
| Registration Number | 7812463 |
| Registration Date | Tuesday, May 27, 2025 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 18, 2024 |
Trademark Statements
| Pseudo Mark | IT IS IN OUR NATURE |
| Goods and Services | Promoting tourism in the Camarillo, Oxnard, Ventura and Port Hueneme, California area; Promoting recreation and tourism in the Camarillo, Oxnard, Ventura and Port Hueneme, California area |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, September 1, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | Saturday, July 1, 2023 |
| First Use In Commerce Date | Monday, July 31, 2023 |
Trademark Owner History
| Party Name | Ventura County Lodging Association |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Ventura, CA 93001 |
| Party Name | Ventura County Lodging Association |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Ventura, CA 93001 |
| Party Name | Ventura County Lodging Association |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Ventura, CA 93001 |
Trademark Events
| Event Date | Event Description |
| Monday, November 13, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, September 1, 2023 | NEW APPLICATION ENTERED |
| Tuesday, April 30, 2024 | ASSIGNED TO EXAMINER |
| Monday, May 13, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 29, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 18, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 18, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Friday, August 9, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, August 9, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, February 13, 2025 | USE AMENDMENT FILED |
| Thursday, February 13, 2025 | TEAS STATEMENT OF USE RECEIVED |
| Friday, August 9, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, August 13, 2024 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, April 28, 2025 | STATEMENT OF USE PROCESSING COMPLETE |
| Monday, April 28, 2025 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, May 6, 2025 | ASSIGNED TO EXAMINER |
| Thursday, May 8, 2025 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, May 8, 2025 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, May 27, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 27, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
