IT'S A CHEETOS THING Trademark

Trademark Overview


On Thursday, October 3, 2019, a trademark application was filed for IT'S A CHEETOS THING with the United States Patent and Trademark Office. The USPTO has given the IT'S A CHEETOS THING trademark a serial number of 88640618. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Friday, November 28, 2025. This trademark is owned by Frito-Lay North America, Inc.. The IT'S A CHEETOS THING trademark is filed in the Staple Food Products category with the following description:

Corn-based snack foods; Flavor-coated popped popcorn; Popped popcorn
it's a cheetos thing

General Information


Serial Number88640618
Word MarkIT'S A CHEETOS THING
Filing DateThursday, October 3, 2019
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateFriday, November 28, 2025
Registration Number6066015
Registration DateTuesday, May 26, 2020
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, January 21, 2020

Trademark Statements


Goods and ServicesCorn-based snack foods; Flavor-coated popped popcorn; Popped popcorn
Pseudo MarkIT IS A CHEETOS THING

Classification Information


International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateMonday, October 7, 2019
Primary Code030
First Use Anywhere DateTuesday, December 31, 2019
First Use In Commerce DateTuesday, December 31, 2019

Trademark Owner History


Party NameFrito-Lay North America, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressPlano, TX 75024

Party NameFrito-Lay North America, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressPlano, TX 75024

Party NameFrito-Lay North America, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressPlano, TX 75024

Trademark Events


Event DateEvent Description
Monday, October 7, 2019NEW APPLICATION ENTERED
Monday, October 7, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, December 18, 2019ASSIGNED TO EXAMINER
Wednesday, December 18, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 1, 2020NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 21, 2020PUBLISHED FOR OPPOSITION
Tuesday, January 21, 2020OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 17, 2020NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, March 17, 2020TEAS STATEMENT OF USE RECEIVED
Friday, April 3, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, March 17, 2020USE AMENDMENT FILED
Friday, April 3, 2020STATEMENT OF USE PROCESSING COMPLETE
Wednesday, April 22, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, April 23, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, May 26, 2020REGISTERED-PRINCIPAL REGISTER
Monday, May 26, 2025COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, July 31, 2025TEAS SECTION 8 & 15 RECEIVED
Monday, November 17, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, November 28, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, November 28, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED