IT IS THE NATURAL THING TO DO Trademark
Trademark Overview
On Friday, January 17, 2025, a trademark application was filed for IT IS THE NATURAL THING TO DO with the United States Patent and Trademark Office. The USPTO has given the IT IS THE NATURAL THING TO DO trademark a serial number of 99008246. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, November 4, 2025. This trademark is owned by NATURAL CONCEPTS LLC. The IT IS THE NATURAL THING TO DO trademark is filed in the Houseware & Glass Products and Clothing & Apparel Products categories with the following description:
Bandanas; Headwear; Baseball caps; Clothing, namely, t-shirts, sweatshirts, shirts; Sports caps and hats
Beverageware; Mugs; Glass beverageware
General Information
| Serial Number | 99008246 |
| Word Mark | IT IS THE NATURAL THING TO DO |
| Filing Date | Friday, January 17, 2025 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, November 4, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 9, 2025 |
Trademark Statements
| Goods and Services | Bandanas; Headwear; Baseball caps; Clothing, namely, t-shirts, sweatshirts, shirts; Sports caps and hats |
| Goods and Services | Beverageware; Mugs; Glass beverageware |
Classification Information
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 17, 2025 |
| Primary Code | 021 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 17, 2025 |
| Primary Code | 025 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | NATURAL CONCEPTS LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Bozeman, MT 59718 |
| Party Name | NATURAL CONCEPTS LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Bozeman, MT 59718 |
Trademark Events
| Event Date | Event Description |
| Saturday, January 18, 2025 | NEW APPLICATION ENTERED |
| Saturday, January 18, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, June 27, 2025 | ASSIGNED TO EXAMINER |
| Saturday, June 28, 2025 | NON-FINAL ACTION WRITTEN |
| Saturday, June 28, 2025 | NON-FINAL ACTION E-MAILED |
| Saturday, June 28, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, July 28, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, July 28, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, July 28, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Saturday, August 9, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 3, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 9, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 9, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 4, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
