HORICON FOODS INC. WE CAN DO IT BETTER NATURALLY Trademark
Trademark Overview
On Tuesday, January 13, 2026, a trademark application was filed for HORICON FOODS INC. WE CAN DO IT BETTER NATURALLY with the United States Patent and Trademark Office. The USPTO has given the HORICON FOODS INC. WE CAN DO IT BETTER NATURALLY trademark a serial number of 99592880. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Tuesday, January 13, 2026. This trademark is owned by Horicon Foods, Inc.. The HORICON FOODS INC. WE CAN DO IT BETTER NATURALLY trademark is filed in the Staple Food Products category with the following description:
Food starch; Mixes for making breading; Bread mixes; Bread batter; Biscuit mixes; Mixes for making batters for fried foods; Mixes for making baking batters
General Information
| Serial Number | 99592880 |
| Word Mark | HORICON FOODS INC. WE CAN DO IT BETTER NATURALLY |
| Filing Date | Tuesday, January 13, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Tuesday, January 13, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| NOT AVAILABLE | "FOODS INC" |
| Goods and Services | Food starch; Mixes for making breading; Bread mixes; Bread batter; Biscuit mixes; Mixes for making batters for fried foods; Mixes for making baking batters |
| Description of Mark | The mark consists of the text "horicon foods, inc." in lower case letters with a stylized leaf attached to the top of the "h" and bottom of the "f". A solid line is underneath "horicon foods, inc.", separated by the leaf on the bottom of the "f". Underneath the solid line are the words "We can do it better NATURALLY" with "NATURALLY" in all capital letters. |
Classification Information
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, January 13, 2026 |
| Primary Code | 030 |
| First Use Anywhere Date | Friday, September 30, 2016 |
| First Use In Commerce Date | Friday, September 30, 2016 |
Trademark Owner History
| Party Name | Horicon Foods, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Harrisburg, PA 17112 |
Trademark Events
| Event Date | Event Description |
| Tuesday, January 13, 2026 | NEW APPLICATION ENTERED |
| Tuesday, January 13, 2026 | APPLICATION FILING RECEIPT MAILED |
