| Serial Number | 74030648 |
| Word Mark | HERSHEY BEARS |
| Filing Date | Tuesday, February 20, 1990 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Thursday, March 17, 2022 |
| Registration Number | 1648884 |
| Registration Date | Tuesday, June 25, 1991 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 2, 1991 |
| Goods and Services | entertainment services, namely, organizing and conducting professional ice hockey games and competitions |
| Goods and Services | [ sporting goods, namely, hockey pucks; and toys, namely, toy hockey sticks ] |
| Goods and Services | [ cloth patches for clothing ] |
| Section 2(f) Limitation Statement | as to "HERSHEY" |
| Goods and Services | clothing, namely, caps, jackets, jerseys, sweatshirts, and T-shirts |
| Goods and Services | [ pennants not of paper ] |
| International Class | 024 - Textiles and textile goods, not included in other classes; beds and table covers. |
| US Class Codes | 042, 050 |
| Class Status Code | B - Sec. 8 - Class(es) in a Multiple Class registration |
| Class Status Date | Friday, June 10, 2011 |
| Primary Code | 024 |
| First Use Anywhere Date | Saturday, September 30, 1978 |
| First Use In Commerce Date | Saturday, September 30, 1978 |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, March 28, 1990 |
| Primary Code | 025 |
| First Use Anywhere Date | Saturday, September 30, 1978 |
| First Use In Commerce Date | Saturday, September 30, 1978 |
| International Class | 026 - Lace and embroidery, ribbons and braid; buttons, hooks and eyes, pins and needles; artificial flowers. |
| US Class Codes | 037, 039, 040, 042, 050 |
| Class Status Code | B - Sec. 8 - Class(es) in a Multiple Class registration |
| Class Status Date | Friday, June 10, 2011 |
| Primary Code | 026 |
| First Use Anywhere Date | Saturday, September 30, 1978 |
| First Use In Commerce Date | Saturday, September 30, 1978 |
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | B - Sec. 8 - Class(es) in a Multiple Class registration |
| Class Status Date | Friday, June 10, 2011 |
| Primary Code | 028 |
| First Use Anywhere Date | Saturday, September 30, 1978 |
| First Use In Commerce Date | Saturday, September 30, 1978 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, March 28, 1990 |
| Primary Code | 041 |
| First Use Anywhere Date | Thursday, June 30, 1977 |
| First Use In Commerce Date | Saturday, September 30, 1978 |
| Party Name | HERSHEY CHOCOLATE & CONFECTIONERY LLC |
| Party Type | 42 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Hershey, PA 17033 |
| Party Name | HERSHEY CHOCOLATE & CONFECTIONERY CORPORATION |
| Party Type | 41 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | WHEAT RIDGE, CO 80033 |
| Party Name | Hershey Foods Corporation |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Hershey, PA 17033 |
| Party Name | Hershey Foods Corporation |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Hershey, PA 17033 |
| Party Name | Hershey Foods Corporation |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Hershey, PA 17033 |
| Event Date | Event Description |
| Friday, March 1, 1991 | NOTICE OF PUBLICATION |
| Thursday, May 3, 1990 | ASSIGNED TO EXAMINER |
| Wednesday, May 9, 1990 | ASSIGNED TO EXAMINER |
| Wednesday, May 9, 1990 | NON-FINAL ACTION MAILED |
| Monday, July 9, 1990 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, August 29, 1990 | ALLOWANCE/COUNT WITHDRAWN |
| Thursday, September 20, 1990 | NON-FINAL ACTION MAILED |
| Thursday, November 1, 1990 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, January 2, 1991 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, October 28, 2005 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, April 2, 1991 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 25, 1991 | REGISTERED-PRINCIPAL REGISTER |
| Friday, April 18, 1997 | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED |
| Thursday, May 15, 1997 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Monday, March 26, 2001 | REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED |
| Friday, June 29, 2001 | POST REGISTRATION ACTION MAILED - SEC. 8 & 9 |
| Friday, July 20, 2001 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Friday, July 20, 2001 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Wednesday, December 4, 2002 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, January 16, 2020 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, November 5, 2007 | CASE FILE IN TICRS |
| Tuesday, May 10, 2011 | TEAS SECTION 8 & 9 RECEIVED |
| Tuesday, June 7, 2011 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, June 10, 2011 | REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS) |
| Friday, June 10, 2011 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Tuesday, April 21, 2015 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, April 21, 2015 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, February 4, 2019 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, January 15, 2020 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Thursday, January 16, 2020 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, July 23, 2021 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Friday, July 23, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, July 23, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, July 23, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, July 23, 2021 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Friday, July 23, 2021 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Thursday, June 25, 2020 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Tuesday, March 15, 2022 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, November 5, 2021 | TEAS SECTION 8 & 9 RECEIVED |
| Thursday, March 17, 2022 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Thursday, March 17, 2022 | REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS) |
| Thursday, March 17, 2022 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |