H-E B Trademark
Trademark Overview
On Friday, May 22, 2026, a trademark application was filed for H-E B with the United States Patent and Trademark Office. The USPTO has given the H-E B trademark a serial number of 99840277. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, May 22, 2026. This trademark is owned by H-E-B, LP. The H-E B trademark is filed in the Advertising, Business and Retail Services category with the following description:
Retail grocery store services; Retail store services featuring housewares; Retail store services featuring a wide variety of consumer goods
General Information
| Serial Number | 99840277 |
| Word Mark | H-E B |
| Filing Date | Friday, May 22, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Friday, May 22, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of a heart design with a double outline containing the wording 'H-E' stacked vertically on the left side and the letter 'B' on the right side. |
| Goods and Services | Retail grocery store services; Retail store services featuring housewares; Retail store services featuring a wide variety of consumer goods |
| Pseudo Mark | H E B |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, May 22, 2026 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, December 4, 2024 |
| First Use In Commerce Date | Wednesday, December 4, 2024 |
Trademark Owner History
| Party Name | H-E-B, LP |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 13 - Limited Partnership |
| Address | San Antonio, TX 78204
US |
Trademark Events
| Event Date | Event Description |
| Friday, May 22, 2026 | NEW APPLICATION ENTERED |
| Friday, May 22, 2026 | APPLICATION FILING RECEIPT MAILED |
