H -E -B Trademark

Trademark Overview


On Tuesday, February 21, 2012, a trademark application was filed for H -E -B with the United States Patent and Trademark Office. The USPTO has given the H -E -B trademark a serial number of 85548416. The federal status of this trademark filing is REGISTERED AND RENEWED as of Saturday, August 27, 2022. This trademark is owned by HEB GROCERY COMPANY, LP. The H -E -B trademark is filed in the Staple Food Products category with the following description:

Cakes; pies; [ pie crusts; ] cookies; [ cookie dough; ] muffins; donuts; mixes for making baking batters; mixes for bakery goods; cocoa; cocoa mixes; vanilla; pasta; sauces; salsas; spices; seasoning mixes; sauce mixes; sandwiches; [ pasta salad; ] [ pot pies; ] corn based snack foods; tortilla chips; grain based chips; flour based chips; pita chips; [ quiche; ] stuffing mixes containing bread; sushi; frozen, prepared or packaged entrees consisting primarily of pasta or rice; sugar; sugar substitutes; flour; ice cream; frozen confections; sherbet; breads; rolls; tortillas; [ tostadas; ] chocolate; candies; chocolate chips; chocolate syrups; flavoring syrups; kolaches; biscuits; [ breakfast burritos and tacos; ] breakfast sandwiches; coffee; tea; pizza; pizza crust; ketchup; mustard; crackers; salad dressings; rice; waffles; bakery desserts; egg rolls; potstickers; spring rolls; [ taquitos; ] frozen foods, namely, grain and bread based appetizers; dough; [ fruit cobblers; ] gravy mixes;...
h -e -b

General Information


Serial Number85548416
Word MarkH -E -B
Filing DateTuesday, February 21, 2012
Status800 - REGISTERED AND RENEWED
Status DateSaturday, August 27, 2022
Registration Number4294695
Registration DateTuesday, February 26, 2013
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, December 11, 2012

Trademark Statements


Goods and ServicesCakes; pies; [ pie crusts; ] cookies; [ cookie dough; ] muffins; donuts; mixes for making baking batters; mixes for bakery goods; cocoa; cocoa mixes; vanilla; pasta; sauces; salsas; spices; seasoning mixes; sauce mixes; sandwiches; [ pasta salad; ] [ pot pies; ] corn based snack foods; tortilla chips; grain based chips; flour based chips; pita chips; [ quiche; ] stuffing mixes containing bread; sushi; frozen, prepared or packaged entrees consisting primarily of pasta or rice; sugar; sugar substitutes; flour; ice cream; frozen confections; sherbet; breads; rolls; tortillas; [ tostadas; ] chocolate; candies; chocolate chips; chocolate syrups; flavoring syrups; kolaches; biscuits; [ breakfast burritos and tacos; ] breakfast sandwiches; coffee; tea; pizza; pizza crust; ketchup; mustard; crackers; salad dressings; rice; waffles; bakery desserts; egg rolls; potstickers; spring rolls; [ taquitos; ] frozen foods, namely, grain and bread based appetizers; dough; [ fruit cobblers; ] gravy mixes; honey; oatmeal; croutons; mayonnaise; pretzels; extracts used as flavoring; salt; vinegar; granola based snack bars; granola snacks; tamales; empanadas; [ samosas; ] capers
Description of MarkThe mark consists of the letters "H-E-B" in white within a red oval, which is outlined by a white oval, which is outlined by another red oval.
Indication of Colors claimedThe color(s) red and white is/are claimed as a feature of the mark.

Classification Information


International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateTuesday, February 28, 2012
Primary Code030
First Use Anywhere DateSunday, June 27, 1993
First Use In Commerce DateSunday, June 27, 1993

Trademark Owner History


Party NameH-E-B, LP
Party Type31 - New Owner After Registration
Legal Entity Type13 - Limited Partnership
AddressSAN ANTONIO, TX 78204

Party NameHEB GROCERY COMPANY, LP
Party Type30 - Original Registrant
Legal Entity Type13 - Limited Partnership
AddressSan Antonio, TX 78204

Party NameHEB GROCERY COMPANY, LP
Party Type20 - Owner at Publication
Legal Entity Type13 - Limited Partnership
AddressSan Antonio, TX 78204

Party NameHEB GROCERY COMPANY, LP
Party Type10 - Original Applicant
Legal Entity Type13 - Limited Partnership
AddressSan Antonio, TX 78204

Trademark Events


Event DateEvent Description
Saturday, August 27, 2022NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Saturday, August 27, 2022REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Saturday, August 27, 2022REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Saturday, August 27, 2022CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, March 8, 2022TEAS SECTION 8 & 9 RECEIVED
Saturday, February 26, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, February 11, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, February 11, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, February 11, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, February 11, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, February 11, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, February 10, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, February 10, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, February 10, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, February 10, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, February 10, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, September 10, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Thursday, September 10, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, September 8, 2020PETITION TO DIRECTOR - GRANTED
Wednesday, August 19, 2020ASSIGNED TO PETITION STAFF
Friday, April 10, 2020TEAS PETITION TO DIRECTOR RECEIVED
Tuesday, April 7, 2020POST REGISTRATION ACTION MAILED - SEC. 8 & 15
Friday, March 27, 2020TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Tuesday, October 29, 2019POST REGISTRATION ACTION MAILED - SEC. 8 & 15
Friday, August 30, 2019TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Wednesday, March 20, 2019POST REGISTRATION ACTION MAILED - SEC. 8 & 15
Tuesday, March 19, 2019CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, February 12, 2019TEAS SECTION 8 & 15 RECEIVED
Wednesday, September 12, 2018AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, February 26, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, February 26, 2013REGISTERED-PRINCIPAL REGISTER
Tuesday, December 11, 2012OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, December 11, 2012PUBLISHED FOR OPPOSITION
Wednesday, November 21, 2012NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Thursday, November 8, 2012LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, November 7, 2012ASSIGNED TO LIE
Tuesday, October 23, 2012APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, October 19, 2012TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, October 19, 2012CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, October 19, 2012TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, May 11, 2012NOTIFICATION OF PRIORITY ACTION E-MAILED
Friday, May 11, 2012PRIORITY ACTION E-MAILED
Friday, May 11, 2012PRIORITY ACTION WRITTEN
Friday, May 4, 2012ASSIGNED TO EXAMINER
Wednesday, February 29, 2012NOTICE OF DESIGN SEARCH CODE MAILED
Tuesday, February 28, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Friday, February 24, 2012NEW APPLICATION ENTERED IN TRAM