FAKE IT TILL YOU BAKE IT Trademark
Trademark Overview
On Thursday, June 6, 2024, a trademark application was filed for FAKE IT TILL YOU BAKE IT with the United States Patent and Trademark Office. The USPTO has given the FAKE IT TILL YOU BAKE IT trademark a serial number of 98587641. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Tuesday, March 25, 2025. This trademark is owned by DH Media, Inc.. The FAKE IT TILL YOU BAKE IT trademark is filed in the Staple Food Products, Advertising, Business and Retail Services, and Houseware & Glass Products categories with the following description:
Cake mixes; Edible glitter for foods and beverages; Mixes for making cakes
On-line retail store services featuring bakeware, measuring cups, measuring spoons, and cooking ingredients in the nature of cake mixes, edible glitter and sprinkles
Bakeware; Serving scoops
General Information
| Serial Number | 98587641 |
| Word Mark | FAKE IT TILL YOU BAKE IT |
| Filing Date | Thursday, June 6, 2024 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Tuesday, March 25, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 15, 2025 |
Trademark Statements
| Goods and Services | Cake mixes; Edible glitter for foods and beverages; Mixes for making cakes |
| Goods and Services | On-line retail store services featuring bakeware, measuring cups, measuring spoons, and cooking ingredients in the nature of cake mixes, edible glitter and sprinkles |
| Goods and Services | Bakeware; Serving scoops |
Classification Information
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 6, 2024 |
| Primary Code | 030 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 6, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 6, 2024 |
| Primary Code | 021 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | DH Media, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10001 |
Trademark Events
| Event Date | Event Description |
| Thursday, June 6, 2024 | NEW APPLICATION ENTERED |
| Wednesday, December 18, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, December 19, 2024 | ASSIGNED TO EXAMINER |
| Thursday, December 19, 2024 | NON-FINAL ACTION E-MAILED |
| Thursday, December 19, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Sunday, March 16, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Sunday, March 16, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Sunday, March 16, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, March 18, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, March 18, 2025 | REVIEW OF CORRESPONDENCE COMPLETE |
| Tuesday, March 18, 2025 | REVIEW OF CORRESPONDENCE COMPLETE - INFORMATION MADE OF RECORD |
| Tuesday, March 18, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, March 18, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, December 19, 2024 | NON-FINAL ACTION WRITTEN |
